Emblems
FailBuyers convert on only 0.5% of searches, so Emblems is a Fail.
- Flapen Score
- 45 / 100Ranks 4,788 of 7,287 Automotive niches · −4 vs the category median of 4945
- Market size
- $55K/yr352K searches / yr
- 90-day growth
- +3.7%search demand this quarter
- Competition
- 38%top-5 click share · 10 brands · 60 sellers
Flapen Score
Emblems against its category
The dotted line is the Automotive average. Past it, Emblems is stronger. Inside it, weaker.
Market
The Emblems market on Amazon at a glance
Shoppers on Amazon United States searched for Emblems 352K times last year and spent an estimated $55K. The top 5 brands take 95% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 352K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.
- Searches, last 12 months
- 352K
- Growth, 90 days vs prior 90
- +3.7%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $55Ka year
- Peak month
- March1.3× the quietest month
- Top search term
- toyota emblem64K searches a year
02 · Price
A sale here is worth $30.05.
Listings sell for $30.05 on average, from $5.88 to $76.05. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $30.05 that is $0 to $3K a year per listing.
- Average price
- $30.05inside the $15 to $100 sweet spot
- Price range
- $5.88–$76.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 6.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
39% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #1,310 within Emblems. It carries 175 reviews at 3.95 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 39%
- Prime listings
- 95%
- Out of stock, average day
- 6.2%
- Average rank
- #1,310in Emblems
- Average rating
- 3.95 starsAmazon United States average 4.42 stars
- Average reviews
- 175per listing
- Listings tracked
- 41
04 · Newcomers
1 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 14
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Emblems products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Genuine Toyota 90975-02063 Emblem
- Price
- $26.70
- Rating
- 4.0/5
- Reviews
- 223
- Age
- 12y ago

Genuine Toyota 2025 Camry Hybrid (SE Model Only) Blackout Emblem Overlay - PT948-03252-02
- Price
- $72.87
- Rating
- 4.8/5
- Reviews
- 250
- Age
- 2y ago

Toyota Genuine Radiator Grille Or Front Panel Emblem
- Price
- $42.15
- Rating
- 4.2/5
- Reviews
- 825
- Age
- 13y ago

Toyota Black Logo Emblem Overlay for 2024+ Tacoma & 2025+ 4Runner 6.5 x 5.9 inch
- Price
- $46.11
- Rating
- 4.9/5
- Reviews
- 194
- Age
- 1y ago

Genuine Toyota Accessories 75310-47010 Grille Toyota Logo Emblem
- Price
- $41.65
- Rating
- 4.1/5
- Reviews
- 617
- Age
- 13y ago
Trending
estimated 90-day click momentum
Emblem Badge Overlay Universal Fit for FTian with Strong Adhesive FXP014 Matte Black 1Pc
- Price
- $13.75
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Emblem Badge Overlay Universal Fit for FTian with Strong Adhesive FXP016 Matte Black 1Pc
- Price
- $13.98
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

Emblem Badge Overlay Universal Fit for FTian with Strong Adhesive FXP017 Matte Black 1Pc
- Price
- $14.03
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Annloysky Black Car Keychain Premium Metal Key Ring & Black Leather Anti-Scratch Anti-Drop Compatible with Toyota Tacoma 4Runner Tundra TRD Camry Rav4 with Tri-Color Stripe Emblem
- Price
- $11.96
- Rating
- 4.6/5
- Reviews
- 556
- Age
- 4mo ago

Emblem Badge Overlay Universal Fit for FTian with Strong Adhesive FXP013 Matte Black 1Pc
- Price
- $13.91
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 2mo ago
Newest
by launch date
Emblem Badge Overlay Universal Fit for FTian with Strong Adhesive FXP015 Matte Black 1Pc
- Price
- $13.96
- Rating
- 5.0/5
- Reviews
- 6
- Age
- today

Emblem Badge Overlay Universal Fit for FTian with Strong Adhesive FXP018 Matte Black 1Pc
- Price
- $13.92
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Emblem Badge Overlay Universal Fit for FTian with Strong Adhesive FXP017 Matte Black 1Pc
- Price
- $14.03
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Emblem Badge Overlay Universal Fit for FTian with Strong Adhesive FXP016 Matte Black 1Pc
- Price
- $13.98
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

Steeering Wheeel Emblem Overlay Universal Fit for Toyota Tacoma Tundra 4Runner Camry Rav4 Corolla Highlander 2023 and Earlier Accessories with Strong Adhesive 051319 Matte Black 1Pc
- Price
- $13.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.
Brands
10 falling
Sellers
60
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
38%
Top 20: 77%
Open market
4%
- Toyota69%
- Generic20%
- Annloysky4%
- HUAPX1%
- KINDZA1%
- FDAIUN1%
- Open — no brand owns it (4 brands, 4%)
Demand
Emblems search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Emblems search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- toyota emblem64K/yr
- toyota steering wheel emblem36K/yr
- emblema de toyota32K/yr
- black toyota emblem28K/yr
- toyota emblem front grill26K/yr
- toyota emblem overlay18K/yr
- toyota steering wheel emblem overlay21K/yr
- toyota logo17K/yr
- toyota black emblem13K/yr
- toyota logo emblem13K/yr
Reviews and returns
What reviews say buyers love and hate about Emblems
We read the reviews and the return reasons for every product selling here.
“Too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Emblems questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









