Elastomeric Roof Coating
MaybeThe top 5 products take only 36% of clicks. But buyers convert on only 1.6% of searches, so Elastomeric Roof Coating is a Maybe.
- Flapen Score
- 57 / 100Top 17% of 7,287 Automotive niches · +8 vs the category median of 4957
- Market size
- $286K/yr139K searches / yr
- 90-day growth
- +59.2%search demand this quarter
- Competition
- 36%top-5 click share · 20 brands · 86 sellers
Flapen Score
Elastomeric Roof Coating against its category
The dotted line is the Automotive average. Past it, Elastomeric Roof Coating is stronger. Inside it, weaker.
Market
The Elastomeric Roof Coating market on Amazon at a glance
Shoppers on Amazon United States searched for Elastomeric Roof Coating 139K times last year and spent an estimated $286K. The top 5 brands take 76% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +59.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $286K a year.
- Searches, last 12 months
- 139K
- Growth, 90 days vs prior 90
- +59.2%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $286Ka year
- Peak month
- July2.9× the quietest month
- Top search term
- elastomeric roof coating22K searches a year
02 · Price
A sale here is worth $127.62.
Listings sell for $127.62 on average, from $15.36 to $381.96. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $127.62 that is $0 to $13K a year per listing.
- Average price
- $127.62above the $15 to $100 sweet spot
- Price range
- $15.36–$381.96
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$13K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #220 within RV Parts & Accessories. It carries 908 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 70%
- Out of stock, average day
- 6.0%
- Average rank
- #220in RV Parts & Accessories
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 908per listing
- Listings tracked
- 43
04 · Newcomers
2 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Elastomeric Roof Coating products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
AMES RESEARCH LABORATORIES MSS1 Maximum Stretch Roof Coating 1 Gallon White
- Price
- $47.61
- Rating
- 4.5/5
- Reviews
- 1,525
- Age
- 13y ago

Gardner-Gibson Sta-Kool 15-Year Turbo-Dri Elastomeric Roof Coating White 5 Gal. Flexible White Acrylic Roof Coating Reflective Finish Keeps Cool Great for RV
- Price
- $115.76
- Rating
- 4.6/5
- Reviews
- 393
- Age
- 4y ago

Rust-Oleum 710 Elastomeric Roof Coating 5 Gallon White
- Price
- $113.42
- Rating
- 4.6/5
- Reviews
- 561
- Age
- 6y ago

Gardner Sta-kool Elastomeric Roof Coating White RV Roof Coating 5 Gallon
- Price
- $84.47
- Rating
- 4.6/5
- Reviews
- 185
- Age
- 17y ago

White Siliconized Roof Coating 4.75 Gallon Pail Waterproof Acrylic and Siliconized Roof Sealant Fast Drying Formula for Flat Roofs TPO RVs Metal and Concrete
- Price
- $97.09
- Rating
- 4.1/5
- Reviews
- 200
- Age
- 3y ago
Trending
estimated 90-day click momentum
Matvio White RV Roof Coating 1 Quart | Solar Reflective Liquid Rubber Sealant | UV & Heat Resistant | Waterproof Membrane for Camper Trailer & Metal Roofs | Elastomeric Leak Repair Paint
- Price
- $22.31
- Rating
- 4.0/5
- Reviews
- 50
- Age
- 8mo ago

Rust-Oleum 710 Elastomeric Roof Coating Gallon White 2 Pack
- Price
- $73.06
- Rating
- 4.6/5
- Reviews
- 561
- Age
- 7mo ago

Liquid Rubber Color Roof Sealant- Elastomeric Waterproof Coating for Flat Low-Slope & Metal Roofs Flexible UV-Stable Membrane Medium Brown 1 Gallon
- Price
- $71.30
- Rating
- 4.5/5
- Reviews
- 2,427
- Age
- 8y ago

Rust-Oleum 510 Fibered Aluminum Roof Coating Gallon 2 Pack
- Price
- $63.03
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 7mo ago

Liquid Rubber Color Roof Sealant- Elastomeric Waterproof Coating for Flat Low-Slope & Metal Roofs Flexible UV-Stable Membrane Beige 5 Gallon
- Price
- $238.00
- Rating
- 4.5/5
- Reviews
- 2,427
- Age
- 8y ago
Newest
by launch date
Rust-Oleum 510 Fibered Aluminum Roof Coating Gallon 2 Pack
- Price
- $63.03
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 7mo ago

Rust-Oleum 710 Elastomeric Roof Coating Gallon White 2 Pack
- Price
- $73.06
- Rating
- 4.6/5
- Reviews
- 561
- Age
- 7mo ago

Matvio White RV Roof Coating 1 Quart | Solar Reflective Liquid Rubber Sealant | UV & Heat Resistant | Waterproof Membrane for Camper Trailer & Metal Roofs | Elastomeric Leak Repair Paint
- Price
- $22.31
- Rating
- 4.0/5
- Reviews
- 50
- Age
- 8mo ago

Mobile Home ROOF Coating - 10 Year - Bright White - 5 Gallon
- Price
- $215.43
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 1y ago

BEEST RV Roof Coating White 1 Gallon Covers up to 50 sq ft (2 Coats) Solar Reflective & Waterproof Sealant| Elastomeric Leak Repair Coating Liquid Rubber RV Roof Sealant for Trailers Camper & More
- Price
- $67.70
- Rating
- 4.5/5
- Reviews
- 275
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 36% of clicks, no more. An open shelf where new products get seen.
Brands
20 rising
Sellers
86
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
36%
Top 20: 78%
Open market
20%
- Liquid Rubber23%
- Gardner21%
- AMES14%
- Rust-Oleum12%
- Kool Seal5%
- Rubbertop USA5%
Demand
Elastomeric Roof Coating search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.9×
Search terms
Top Elastomeric Roof Coating search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- elastomeric roof coating22K/yr
- roof coating17K/yr
- rubber roof coating14K/yr
- metal roof paint12K/yr
- cool seal roof coating9K/yr
- roof coating 5 gallon10K/yr
- roof paint9K/yr
- mobile home roof coating7K/yr
- elastomeric paint6K/yr
- metal roof coating5K/yr
Reviews and returns
What reviews say buyers love and hate about Elastomeric Roof Coating
We read the reviews and the return reasons for every product selling here.
“Poor quality product”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Elastomeric Roof Coating questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









