Drop Kit
FailShoppers spend an estimated $57K a year here, so Drop Kit is a Fail.
- Flapen Score
- 49 / 100Ranks 3,500 of 7,287 Automotive niches · on the category median49
- Market size
- $57K/yr86K searches / yr
- 90-day growth
- -7.9%search demand this quarter
- Competition
- 45%top-5 click share · 21 brands · 92 sellers
Flapen Score
Drop Kit against its category
The dotted line is the Automotive average. Past it, Drop Kit is stronger. Inside it, weaker.
Market
The Drop Kit market on Amazon at a glance
Shoppers on Amazon United States searched for Drop Kit 86K times last year and spent an estimated $57K. The top 5 brands take 56% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.
- Searches, last 12 months
- 86K
- Growth, 90 days vs prior 90
- -7.9%
- Conversion, latest week
- 1.7%
- Market size, estimated
- $57Ka year
- Peak month
- October1.3× the quietest month
- Top search term
- drop shackles39K searches a year
02 · Price
A sale here is worth $40.17.
Listings sell for $40.17 on average, from $24.73 to $78.98. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $40.17 that is $0 to $4K a year per listing.
- Average price
- $40.17inside the $15 to $100 sweet spot
- Price range
- $24.73–$78.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 3.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #79 within Shocks, Struts & Suspension. It carries 182 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 4.0%
- Average rank
- #79in Shocks, Struts & Suspension
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 182per listing
- Listings tracked
- 29
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Drop Kit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
92
Top-5 brand share
56%
Top 20: 99%
Top-5 click share
45%
Top 20: 90%
Open market
39%
- Brand 123%
- Brand 29%
- Brand 38%
- Brand 48%
- Brand 57%
- Brand 65%
Demand
Drop Kit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Drop Kit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- drop shackles39K/yr
- lowering shackles15K/yr
- drop shackles 99-06 silverado8K/yr
- 2 inch drop shackles9K/yr
- 3 inch drop shackles6K/yr
- drop shackles for silverado 15006K/yr
- rear drop shackles4K/yr
Reviews and returns
What reviews say buyers love and hate about Drop Kit
We read the reviews and the return reasons for every product selling here.
“They do not fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Drop Kit questions
Answered from the same tracked data.