door lock actuator
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Incredible$31.22avg listing price — sweet spot $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Review moat
Great384.75avg incumbent reviews — the moat a new listing must climb
Price range
Good$6.92–$124.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$389K$389K/yr · 385K searches
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Returns
Bad5.1%return rate — above 5% kills the launch gate
Growth
Bad-12.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, door lock actuator is a $389K/yr Amazon United States market (385K searches/yr). The top 5 brands hold 52% of demand. Verdict: Worth a look — 58/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
door lock actuator market data
- Units sold / yr
- 13K–15K
- avg 0–100/product
- Revenue / yr
- $390K–$468K
- units × avg price
- Conversion rate
- 3.2%
- Avg BSR
- #417
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 1.4%
- Avg brand age
- 45 months
- Avg seller age
- 162 days
Competition & brand share
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.Brands
48 falling
Sellers
133
Top-5 brand share
52%
Top 20: 86%
Top-5 click share
18%
Top 20: 43%
Open market
43%
- A-Premium27%
- HHCSOP9%
- Blycorul7%
- Dorman5%
- ZONETECH5%
- OGATOO4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -12.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top door lock actuator search terms
- door lock actuator161K/yr
- door actuator43K/yr
- door lock actuator driver side front30K/yr
- rear door lock actuator16K/yr
- door lock actuator passenger side14K/yr
- automotive replacement power door lock motors11K/yr
- driver door lock actuator13K/yr
- car door latch10K/yr
- power door lock actuator11K/yr
- door latch assembly driver side9K/yr
Top door lock actuator products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
A-Premium Front Door Lock Actuator Driver Side Compatible with 2000-2007 Chevrolet Chevy Silverado Suburban Tahoe Avalanche & GMC Sierra Yukon & Cadillac Escalade Front Left Door Latch Lock Actuator
A-Premium$22.864.6★821 rev

Zone Tech Car Universal High Power Door Lock Actuator - Premium Quality Heavy Duty Durable Automotive Locking Mechanism (2-Pack)
ZONETECH$10.964.5★1,751 rev

A-Premium Door Lock Actuator Compatible with Chevy Suburban Beretta Blazer Camaro C10 & Buick Century Electra Lesabre Reatta Regal & Cadillac Escalade & More W/o Dirt-Proof Boot 2-PC Set
A-Premium$24.874.5★267 rev

Door Lock Latch Actuator Front Left Driver Side Compatible with 2001 2002 2003 2004 2005 2006 Chevy Silverado Suburban Avalanche Tahoe GMC Sierra Yukon XL Cadillac Escalade 931-318 15110643 15053681
Yikesai$22.714.5★981 rev

Door Lock Actuator Motor Front Left Driver Side | for Toyota 4Runner Camry Tundra Sequoia Lexus ES350 GS350 LS460 RX450h Scion tC xB xD | Replaces# 69040-0C050 69040-06180 931-401
Gledewen$33.514.3★1,435 rev
Newest
by launch date
SWPHRT 4PCS Car Door Lock Actuator 12V 2-Wire High Power Vehicle Central Locking System Actuator Kit Heavy-Duty Automotive Replacement Accessories Universal for SUV Saloon Cars Truck
SWPHRT$13.107 rev

2 PCS 12v Door Lock Actuator Kit Universal Power Mode Door Lock Actuator with Tool Set 2 Wire Electric Blend Door Lockout Actuators Adds Power Doors Locks to Most Vehicles
ecocstm$8.8682 rev

YEHERIT CK2Z1521812K Passenger Side Door Lock Actuator Front Right Door Lock Latch Actuator Compatible with Ford F150 2015-2020 F250 F350 F450 F550 Super Duty 2017-2021 Replace# 937-990 HL3Z1521812D
YEHERIT$35.7513 rev

Power Door Lock Actuator Fit for Chevy Tahoe Blazer Suburban K1500 K2500 C1500 C2500 Astro S10 Cadillac Escalade GMC Yukon Jimmy Buick 1985-2005
OGATOO$22.3156 rev

Front Left Driver Side Door Lock Latch Actuator for 2007 2008 2009 2010 2011 2012 2013 2014 Chevy Silverado Suburban Tahoe Avalanche Tahoe GMC Sierra 1500 2500 3500 Yukon XL Cadillac Escalade
HHCSOP$25.1289 rev
Trending
90-day click momentum
YEHERIT CK2Z1521812K Passenger Side Door Lock Actuator Front Right Door Lock Latch Actuator Compatible with Ford F150 2015-2020 F250 F350 F450 F550 Super Duty 2017-2021 Replace# 937-990 HL3Z1521812D
YEHERIT$35.754.9★

Nakkaa Door Lock Actuator Compatible with Silverado Sierra Yukon (2PCS)
Nakkaa$41.834.5★

SWPHRT 4PCS Car Door Lock Actuator 12V 2-Wire High Power Vehicle Central Locking System Actuator Kit Heavy-Duty Automotive Replacement Accessories Universal for SUV Saloon Cars Truck
SWPHRT$13.105.0★

Power Door Lock Actuator Fit for Chevy Tahoe Blazer Suburban K1500 K2500 C1500 C2500 Astro S10 Cadillac Escalade GMC Yukon Jimmy Buick 1985-2005
OGATOO$22.314.6★

Zone Tech Car Universal High Power Door Lock Actuator - Premium Quality Heavy Duty Durable Automotive Locking Mechanism (2-Pack)
ZONETECH$10.964.5★
What buyers say about door lock actuator
What buyers praise and complain about, mined from review topics.What buyers love
“Fit perfect”
“Installed with no problem”
“Excellent value”
“Great build quality”
“As advertised”
“Works great on my mower”
“Easy to use”
“Lock”
“the durability top notch”
“A great and complete repair part”
What buyers complain about
“Does not last”
“Does not work as good as I thought they would”
“Very cheap quality”
“It was just a little too big to fit”
“Parts does not work”
“Install absolutely sucks”
“it was falsely advertised”
“Not compatible”
“Dealer wants $250”
“Not an easy task”
Top return reasons
Common questions
- Is door lock actuator profitable to sell on Amazon United States?
- The niche generates $389K/yr across 146 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -12.6%. Flapen's verdict: Worth a look (58/100).
- How competitive is the door lock actuator niche?
- 48 brands and 133 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in door lock actuator?
- Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 5.1% — above our launch gate.
- When does demand for door lock actuator peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the door lock actuator niche?
- Listings span $6.92–$124.71; the average listing price is $31.22 (sweet spot $15–$100). The average incumbent carries 385 reviews — the moat a new listing must climb.