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Dirt Bike Gear

Fail

Buyers convert on only 0.4% of searches, so Dirt Bike Gear is a Fail.

Flapen Score
47
47 / 100
Ranks 4,157 of 7,287 Automotive niches · −2 vs the category median of 49
Market size
$144K/yr565K searches / yr
90-day growth
+19.6%search demand this quarter
Competition
38%top-5 click share · 19 brands · 64 sellers

Flapen Score

Dirt Bike Gear against its category

The dotted line is the Automotive average. Past it, Dirt Bike Gear is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dirt Bike Gear market on Amazon at a glance

Shoppers on Amazon United States searched for Dirt Bike Gear 565K times last year and spent an estimated $144K. The top 5 brands take 71% of clicks. Demand peaks in Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 565K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $144K a year.

Searches, last 12 months
565K
Growth, 90 days vs prior 90
+19.6%
Conversion, latest week
0.4%
Market size, estimated
$144Ka year
Peak month
December3.1× the quietest month
Top search term
motocross gear87K searches a year

02 · Price

A sale here is worth $59.18.

Listings sell for $59.18 on average, from $14.46 to $129.01. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $59.18 that is $0 to $6K a year per listing.

Average price
$59.18inside the $15 to $100 sweet spot
Price range
$14.46–$129.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
5.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #29 within Protective Gear. It carries 975 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
86%
Out of stock, average day
1.6%
Average rank
#29in Protective Gear
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
975per listing
Listings tracked
42

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Dirt Bike Gear products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

19 falling

Sellers

64

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

38%

Top 20: 76%

Open market

25%

  • Brand 125%
  • Brand 219%
  • Brand 314%
  • Brand 48%
  • Brand 55%
  • Brand 64%

Demand

Dirt Bike Gear search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.1×

Search terms

Top Dirt Bike Gear search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • motocross gear87K/yr
  • kids dirt bike gear80K/yr
  • kids motorcycle gear41K/yr
  • youth dirt bike gear44K/yr
  • dirt bike riding gear31K/yr
  • youth motocross gear36K/yr
  • dirt bike gear for men24K/yr
  • dirt bike protective gear20K/yr
  • mx gear20K/yr
  • dirt bike clothes18K/yr

Reviews and returns

What reviews say buyers love and hate about Dirt Bike Gear

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Size-Overall”
31%of negative reviews mention “Size-Overall”
5.1%of orders come back
“Too tight”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dirt Bike Gear questions

Answered from the same tracked data.