Dashboard Cover

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $647K a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

+6.2%

Conversion, latest week

1.3%

Market size, estimated

$647Ka year

Peak month

July1.8× the quietest month

Top search term

dash cover459K searches a year

Listings sell for $33.63 on average, from $4.89 to $196.05. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $33.63 that is $3K to $8K a year per listing.

Average price

$33.63inside the $15 to $100 sweet spot

Price range

$4.89–$196.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

3.9%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #278 within Covers. It carries 3,741 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

94%

Out of stock, average day

1.1%

Average rank

#278in Covers

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

3,741per listing

Listings tracked

108

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months