Custom Dynamics
FailShoppers spend an estimated $19K a year here, so Custom Dynamics is a Fail.
- Flapen Score
- 35 / 100Ranks 6,734 of 7,287 Automotive niches · −14 vs the category median of 4935
- Market size
- $19K/yr33K searches / yr
- 90-day growth
- +20.9%search demand this quarter
- Competition
- 41%top-5 click share · 8 brands · 35 sellers
Flapen Score
Custom Dynamics against its category
The dotted line is the Automotive average. Past it, Custom Dynamics is stronger. Inside it, weaker.
Market
The Custom Dynamics market on Amazon at a glance
Shoppers on Amazon United States searched for Custom Dynamics 33K times last year and spent an estimated $19K. The top 5 brands take 97% of clicks. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- +20.9%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $19Ka year
- Peak month
- July1.5× the quietest month
- Top search term
- custom dynamics15K searches a year
02 · Price
A sale here is worth $138.99.
Listings sell for $138.99 on average, from $18.62 to $253.83. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $138.99 that is $0 to $14K a year per listing.
- Average price
- $138.99above the $15 to $100 sweet spot
- Price range
- $18.62–$253.83
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$14K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
62% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #2,322 within Lights, Bulbs & Indicators. It carries 240 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 68%
- Out of stock, average day
- 2.0%
- Average rank
- #2,322in Lights, Bulbs & Indicators
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 240per listing
- Listings tracked
- 37
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Custom Dynamics products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
35
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
41%
Top 20: 82%
Open market
2%
- Brand 181%
- Brand 210%
- Brand 32%
- Brand 42%
- Brand 52%
- Brand 61%
- Open — no brand owns it (2 brands, 2%)
Demand
Custom Dynamics search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews and returns
What reviews say buyers love and hate about Custom Dynamics
We read the reviews and the return reasons for every product selling here.
“Broke right off as it got tight”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Custom Dynamics questions
Answered from the same tracked data.









