Custom Decal
MaybeAn estimated 0.0% of orders come back. But buyers convert on only 2.2% of searches, so Custom Decal is a Maybe.
- Flapen Score
- 61 / 100Top 8% of 7,287 Automotive niches · +12 vs the category median of 4961
- Market size
- $373K/yr694K searches / yr
- 90-day growth
- +22.7%search demand this quarter
- Competition
- 58%top-5 click share · 17 brands · 16 sellers
Flapen Score
Custom Decal against its category
The dotted line is the Automotive average. Past it, Custom Decal is stronger. Inside it, weaker.
Market
The Custom Decal market on Amazon at a glance
Shoppers on Amazon United States searched for Custom Decal 694K times last year and spent an estimated $373K. The top 5 brands take 58% of clicks. Demand peaks in Jul–Aug. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 694K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $373K a year.
- Searches, last 12 months
- 694K
- Growth, 90 days vs prior 90
- +22.7%
- Conversion, latest week
- 2.2%
- Market size, estimated
- $373Ka year
- Peak month
- August1.7× the quietest month
- Top search term
- custom vinyl decals104K searches a year
02 · Price
A sale here is worth $24.19.
Listings sell for $24.19 on average, from $13.02 to $40.47. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $24.19 that is $6K to $12K a year per listing.
- Average price
- $24.19inside the $15 to $100 sweet spot
- Price range
- $13.02–$40.47
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$12K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 0% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #344 within Bumper Stickers, Decals & Magnets. It carries 1,804 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 0%
- Out of stock, average day
- 0.0%
- Average rank
- #344in Bumper Stickers, Decals & Magnets
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 1,804per listing
- Listings tracked
- 20
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Custom Decal products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Personalized Custom Vinyl Lettering (Any Color Any Size) for Business Cars Trucks Boats Marine MC DOT Doors Windows Glass Signs Windshields Letters Numbers Clipart Image Social Media Decal Bumper Stickers
- Price
- $16.50
- Rating
- 4.7/5
- Reviews
- 1,084
- Age
- 2y ago

Custom Vinyl Decals | Your Own Personalized Decal | Car Auto Glass Window Business Letters Numbers | Any Design Text Image or Logo
- Price
- $14.61
- Rating
- 4.1/5
- Reviews
- 1,871
- Age
- 6y ago

Personalized Design Your Own Name - Custom Vinyl Sticker Car Window - Boat - Lettering JDM Automotive Windshield Graphic Name Letter Auto Vehicle Door Banner - Custom Vinyl Decal
- Price
- $14.15
- Rating
- 4.4/5
- Reviews
- 6,266
- Age
- 5y ago

Custom Stickers and Custom Decals. Upload Your Photo Text Logo or Image. UV & Fade Resistant Dishwasher Safe Vinyl w/Air Release Adhesive for Bubble Free Installation. Choose Quantity Senge
- Price
- $29.21
- Rating
- 4.7/5
- Reviews
- 1,541
- Age
- 2y ago

Rapid Vinyl - Custom Vinyl Lettering & Numbers Your Size and Color. Gloss & Matte Options for Auto Business Window Boat Car Door Sign Truck Windshield & Vehicle
- Price
- $17.70
- Rating
- 4.6/5
- Reviews
- 376
- Age
- 1y ago
Trending
estimated 90-day click momentum
Personalized Car Decal Sticker Custom Your Vinyl Vehicle Door Decal for Car Truck SUV Pickup Van Window Waterproof Outdoor Durable
- Price
- $21.12
- Rating
- 3.6/5
- Reviews
- 79
- Age
- 3mo ago

Full Color Window Clear Decal XXL Size Your Logo or Design We Print Clear Permanent Sticker or Static Cling Waterproof on Windows Cars Storefront Made in The USA Customized Logo
- Price
- $25.69
- Rating
- 4.5/5
- Reviews
- 148
- Age
- 1y ago

Custom Business Logo Decal for Walls & Windows Personalize & Build Your Brand with Durable Weather-Resistant Waterproof Custom Stickers for Business Commercial Advertising Home Office & Corporate
- Price
- $33.28
- Rating
- 4.1/5
- Reviews
- 831
- Age
- 4y ago

Design Your Own Custom Decal Text Name Sticker Compatible with Tumbler Cup Laptop RV Cars Trucks Phones Boats Helmets Bottles Cars and Vehicles (Glitter Colors Available)
- Price
- $13.02
- Rating
- 4.5/5
- Reviews
- 1,018
- Age
- 10y ago

Custom Design Your Own Waterproof Die-Cut Vinyl Stickers Labels - Personalized with Image Photo Text or Logo Dishwasher Safe Fade & UV Resistant.
- Price
- $40.47
- Rating
- 4.5/5
- Reviews
- 507
- Age
- 3y ago
Newest
by launch date
Personalized Car Decal Sticker Custom Your Vinyl Vehicle Door Decal for Car Truck SUV Pickup Van Window Waterproof Outdoor Durable
- Price
- $21.12
- Rating
- 3.6/5
- Reviews
- 79
- Age
- 3mo ago

Full Color Custom Vinyl Decals - for Your Office or Home Design Your Own Unique Vinyl Decals Customized Logo Waterproof on Wall Window Door Graphics
- Price
- $32.64
- Rating
- 4.6/5
- Reviews
- 81
- Age
- 1y ago

Custom Logo Decal - for Your Office or Home Design Your Own Unique Vinyl Decals Customized Logo Waterproof on Windows Storefront Wall Decoration We Print All Made in The USA
- Price
- $38.12
- Rating
- 4.4/5
- Reviews
- 149
- Age
- 1y ago

Custom Business Decals Stickers Vinyl - Personalized Logo Decal Vinyl Signs - Customized Window Decal with Logo - Waterproof Custom Stickers for Business Home Office
- Price
- $27.90
- Rating
- 3.7/5
- Reviews
- 273
- Age
- 1y ago

Custom Vinyl Lettering (Any Size & Color)
- Price
- $20.33
- Rating
- 4.4/5
- Reviews
- 10,403
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
16
Est. top-5 brand share
58%
Top 20: 100%
Est. top-5 click share
58%
Top 20: 100%
Open market
35%
- CustomDecal US21%
- VyoletShop11%
- AnewDecals10%
- Senge Graphics Inc.9%
- SUNSHINE STICKERS7%
- Rapid Vinyl7%
Demand
Custom Decal search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 1.7×
Search terms
Top Custom Decal search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- custom vinyl decals104K/yr
- custom decal94K/yr
- custom car decal80K/yr
- custom decals53K/yr
- custom vinyl sticker63K/yr
- custom decals for cars38K/yr
- custom car sticker42K/yr
- custom car stickers26K/yr
- custom stickers for cars30K/yr
- custom car decals23K/yr
Reviews and returns
What reviews say buyers love and hate about Custom Decal
We read the reviews and the return reasons for every product selling here.
“Bad fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Custom Decal questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









