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Cup Holder

Pass

Cup Holder scores 66 out of 100, a Pass. Shoppers spend an estimated $1.3M a year here, search demand grew +21.2% this quarter, and an estimated 4.0% of orders come back.

Flapen Score
66
66 / 100
Top 2% of 7,287 Automotive niches · +17 vs the category median of 49
Market size
$1.3M/yr3.4M searches / yr
90-day growth
+21.2%search demand this quarter
Competition
17%top-5 click share · 98 brands · 203 sellers

Flapen Score

Cup Holder against its category

The dotted line is the Automotive average. Past it, Cup Holder is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cup Holder market on Amazon at a glance

Shoppers on Amazon United States searched for Cup Holder 3.4M times last year and spent an estimated $1.3M. The top 5 brands take 21% of clicks. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +21.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months
3.4M
Growth, 90 days vs prior 90
+21.2%
Conversion, latest week
2.3%
Market size, estimated
$1.3Ma year
Peak month
July1.3× the quietest month
Top search term
cup holder914K searches a year

02 · Price

A sale here is worth $16.54.

Listings sell for $16.54 on average, from $4.45 to $44.65. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 500 to 750 of them. At $16.54 that is $8K to $12K a year per listing.

Average price
$16.54inside the $15 to $100 sweet spot
Price range
$4.45–$44.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
500–750
Revenue per listing a year
$8K–$12K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #162 within Cup Holders. It carries 2,762 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
98%
Out of stock, average day
1.1%
Average rank
#162in Cup Holders
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
2,762per listing
Listings tracked
125

04 · Newcomers

12 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
23
Successful launches
12Amazon's first-year sales bar
Average brand age
31 months

Products

Top Cup Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 17% of clicks. An open shelf where new products get seen.

Brands

98 rising

Sellers

203

Top-5 brand share

21%

Top 20: 58%

Top-5 click share

17%

Top 20: 47%

Open market

76%

  • Brand 15%
  • Brand 24%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Cup Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Cup Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cup holder914K/yr
  • car cup holder531K/yr
  • cup holder for car453K/yr
  • boat cup holder214K/yr
  • cup holders175K/yr
  • cup holder insert240K/yr
  • boat cup holders87K/yr
  • car cup holder insert109K/yr
  • porta vasos para carro99K/yr
  • automotive cup holders95K/yr

Reviews and returns

What reviews say buyers love and hate about Cup Holder

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Size-Overall”
4.0%of orders come back
“Too big”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Cup Holder questions

Answered from the same tracked data.