Clay Spray
MaybeBuyers convert on 11.9% of searches. But the top 5 brands take 96% of clicks, so Clay Spray is a Maybe.
- Flapen Score
- 53 / 100Top 31% of 7,287 Automotive niches · +4 vs the category median of 4953
- Market size
- $306K/yr133K searches / yr
- 90-day growth
- +47.8%search demand this quarter
- Competition
- 76%top-5 click share · 6 brands · 78 sellers
Flapen Score
Clay Spray against its category
The dotted line is the Automotive average. Past it, Clay Spray is stronger. Inside it, weaker.
Market
The Clay Spray market on Amazon at a glance
Shoppers on Amazon United States searched for Clay Spray 133K times last year and spent an estimated $306K. The top 5 brands take 96% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 11.9% of those searches ended in a purchase.
Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.9% of those searches ended in a purchase. Searches in the last 90 days moved +47.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $306K a year.
- Searches, last 12 months
- 133K
- Growth, 90 days vs prior 90
- +47.8%
- Conversion, latest week
- 11.9%
- Market size, estimated
- $306Ka year
- Top search term
- clay bar lubricant28K searches a year
02 · Price
A sale here is worth $19.36.
Listings sell for $19.36 on average, from $10.33 to $29.18. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $19.36 that is $15K to $19K a year per listing.
- Average price
- $19.36inside the $15 to $100 sweet spot
- Price range
- $10.33–$29.18
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $15K–$19K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #75 within Exterior Care. It carries 2,106 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 7.3%
- Average rank
- #75in Exterior Care
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 2,106per listing
- Listings tracked
- 11
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 79 months
Products
Top Clay Spray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
78
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- Brand 160%
- Brand 214%
- Brand 311%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Clay Spray search demand
Weekly searches over the year. Pick a range.
Search terms
Top Clay Spray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- clay bar lubricant28K/yr
- clay luber18K/yr
- clay lube13K/yr
- clay lubricant for car detailing10K/yr
- clay spray7K/yr
- clay bar spray6K/yr
- chemical guys clay luber7K/yr
- clay bar lube6K/yr
- clay lube for car detailing5K/yr
- clay bar lubricant spray6K/yr
Reviews and returns
What reviews say buyers love and hate about Clay Spray
We read the reviews and the return reasons for every product selling here.
“smell is bad”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Clay Spray questions
Answered from the same tracked data.









