Clay Luber

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved +55.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $250K a year.

Searches, last 12 months

110K

Growth, 90 days vs prior 90

+55.3%

Conversion, latest week

11.3%

Market size, estimated

$250Ka year

Peak month

October2.6× the quietest month

Top search term

clay bar lubricant28K searches a year

Listings sell for $20.24 on average, from $10.33 to $29.18. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $20.24 that is $15K to $20K a year per listing.

Average price

$20.24inside the $15 to $100 sweet spot

Price range

$10.33–$29.18

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

750–1,000

Revenue per listing a year

$15K–$20K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #62 within Exterior Care. It carries 2,194 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

9.2%

Average rank

#62in Exterior Care

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

2,194per listing

Listings tracked

9

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

78 months