Chest Protector

Shoppers searched for this 453K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +30.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $327K a year.

Searches, last 12 months

453K

Growth, 90 days vs prior 90

+30.4%

Conversion, latest week

0.7%

Market size, estimated

$327Ka year

Peak month

May1.6× the quietest month

Top search term

chest protector motocross87K searches a year

Listings sell for $101.50 on average, from $45.67 to $285.89. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $101.50 that is $0 to $10K a year per listing.

Average price

$101.50above the $15 to $100 sweet spot

Price range

$45.67–$285.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$10K

Returns

8.4%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #19 within Protective Gear. It carries 485 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#19in Protective Gear

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

485per listing

Listings tracked

30

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

57 months