Chain Breaker

Shoppers searched for this 252K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved +17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $456K a year.

Searches, last 12 months

252K

Growth, 90 days vs prior 90

+17.2%

Conversion, latest week

9.2%

Market size, estimated

$456Ka year

Peak month

May1.7× the quietest month

Top search term

chain breaker129K searches a year

Listings sell for $19.69 on average, from $6.66 to $130.73. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $19.69 that is $10K to $15K a year per listing.

Average price

$19.69inside the $15 to $100 sweet spot

Price range

$6.66–$130.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$10K–$15K

Returns

2.0%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #366 within Accessories. It carries 1,436 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

4.2%

Average rank

#366in Accessories

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

1,436per listing

Listings tracked

33

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months