Carly
FailThe top 5 products take 100% of clicks, so Carly is a Fail.
- Flapen Score
- 39 / 100Ranks 6,186 of 7,287 Automotive niches · −10 vs the category median of 4939
- Market size
- $1.4M/yr1.2M searches / yr
- 90-day growth
- -24.9%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 11 sellers
Flapen Score
Carly against its category
The dotted line is the Automotive average. Past it, Carly is stronger. Inside it, weaker.
Market
The Carly market on Amazon at a glance
Shoppers on Amazon United States searched for Carly 1.2M times last year and spent an estimated $1.4M. All 3 brands take every click. Demand peaks in Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 4.0% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- -24.9%
- Conversion, latest week
- 4.0%
- Market size, estimated
- $1.4Ma year
- Peak month
- December1.6× the quietest month
- Top search term
- fixd334K searches a year
02 · Price
A sale here is worth $28.67.
Listings sell for $28.67 on average, from $19.82 to $39.19. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 15,000 to 20,000 of them. At $28.67 that is $430K to $573K a year per listing.
- Average price
- $28.67inside the $15 to $100 sweet spot
- Price range
- $19.82–$39.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 15,000–20,000
- Revenue per listing a year
- $430K–$573K
- Returns
- 4.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Diagnostic, Test & Measurement Tools. It carries 34,299 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #7in Diagnostic, Test & Measurement Tools
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 34,299per listing
- Listings tracked
- 3
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Carly products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 rising
Sellers
11
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 181%
- Brand 211%
- Brand 38%
Demand
Carly search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.6×
Search terms
Top Carly search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fixd334K/yr
- fixd car diagnostic tool328K/yr
- fix206K/yr
- fixd car scanner32K/yr
- fixe71K/yr
- fixed41K/yr
- fixed car diagnostic scanner44K/yr
- fixd sensor29K/yr
- fixd scanner47K/yr
- fixd obd2 scanner12K/yr
Reviews and returns
What reviews say buyers love and hate about Carly
We read the reviews and the return reasons for every product selling here.
“Does not work very well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Carly questions
Answered from the same tracked data.









