Car Exterior Wipes
MaybeAn estimated 0.4% of orders come back. But prices span $4.19–$15.08, mostly outside the sweet spot, so Car Exterior Wipes is a Maybe.
- Flapen Score
- 51 / 100Top 39% of 7,287 Automotive niches · +2 vs the category median of 4951
- Market size
- $1.6M/yr1.2M searches / yr
- 90-day growth
- +19.0%search demand this quarter
- Competition
- 71%top-5 click share · 7 brands · 94 sellers
Flapen Score
Car Exterior Wipes against its category
The dotted line is the Automotive average. Past it, Car Exterior Wipes is stronger. Inside it, weaker.
Market
The Car Exterior Wipes market on Amazon at a glance
Shoppers on Amazon United States searched for Car Exterior Wipes 1.2M times last year and spent an estimated $1.6M. The top 5 brands take 97% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 14.4% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.4% of those searches ended in a purchase. Searches in the last 90 days moved +19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- +19.0%
- Conversion, latest week
- 14.4%
- Market size, estimated
- $1.6Ma year
- Peak month
- May1.5× the quietest month
- Top search term
- car wipes324K searches a year
02 · Price
A sale here is worth $9.09.
Listings sell for $9.09 on average, from $4.19 to $15.08. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 8,000 to 10,000 of them. At $9.09 that is $73K to $91K a year per listing.
- Average price
- $9.09under the $15 to $100 sweet spot
- Price range
- $4.19–$15.08
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 8,000–10,000
- Revenue per listing a year
- $73K–$91K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #50 within Cleaning Kits. It carries 8,416 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #50in Cleaning Kits
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 8,416per listing
- Listings tracked
- 18
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Car Exterior Wipes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
94
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
1%
- Brand 178%
- Brand 211%
- Brand 33%
- Brand 42%
- Brand 52%
- Brand 62%
- Open — no brand owns it (1 brand, 1%)
Demand
Car Exterior Wipes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Car Exterior Wipes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- car wipes324K/yr
- armor all wipes159K/yr
- car wipes interior cleaning152K/yr
- car cleaning wipes153K/yr
- car interior wipes102K/yr
- armorall wipes for car interior74K/yr
- interior car wipes45K/yr
- armour all wipes26K/yr
- armorall wipes19K/yr
- car cleaning wipes interior21K/yr
Reviews and returns
What reviews say buyers love and hate about Car Exterior Wipes
We read the reviews and the return reasons for every product selling here.
“Not a good cleaner”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Car Exterior Wipes questions
Answered from the same tracked data.