Car Compass

Shoppers searched for this 332K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $184K a year.

Searches, last 12 months

332K

Growth, 90 days vs prior 90

+13.4%

Conversion, latest week

2.8%

Market size, estimated

$184Ka year

Peak month

December1.4× the quietest month

Top search term

car compass87K searches a year

Listings sell for $19.50 on average, from $3.91 to $93.20. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $19.50 that is $2K to $5K a year per listing.

Average price

$19.50inside the $15 to $100 sweet spot

Price range

$3.91–$93.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

2.6%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 15.2% of listings are out of stock. The average listing ranks #86 within Compasses. It carries 307 reviews at 3.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

91%

Out of stock, average day

15.2%

Average rank

#86in Compasses

Average rating

3.23 starsAmazon United States average 4.42 stars

Average reviews

307per listing

Listings tracked

56

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

22

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months