Cable Winch

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

59K

Growth, 90 days vs prior 90

+16.4%

Conversion, latest week

3.1%

Market size, estimated

$72Ka year

Peak month

October1.4× the quietest month

Top search term

wench pulley7K searches a year

Listings sell for $39.38 on average, from $15.68 to $126.44. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $39.38 that is $0 to $4K a year per listing.

Average price

$39.38inside the $15 to $100 sweet spot

Price range

$15.68–$126.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.7%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #83 within Towing Products & Winches. It carries 289 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

4.9%

Average rank

#83in Towing Products & Winches

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

289per listing

Listings tracked

38

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months