Is briggs and stratton fuel pump profitable to sell on Amazon United States?

The niche generates $105K/yr across 26 tracked products. 4 of 11 products launched in the last 360 days are still selling. 90-day search growth is +109.1%. Flapen's verdict: Worth a look (63/100).

How competitive is the briggs and stratton fuel pump niche?

20 brands and 46 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 73% of demand.

What do buyers complain about in briggs and stratton fuel pump?

Top complaints mined from reviews: Durability, Leak-Proof, Quality-Overall. The return rate is 0.6%.

When does demand for briggs and stratton fuel pump peak?

Demand peaks in Apr–May–Jun–Aug; the busiest month runs 4.8× the quietest.

What does it cost to enter the briggs and stratton fuel pump niche?

Listings span $7.06–$29.75; the average listing price is $14.98 (sweet spot $15–$100). The average incumbent carries 497 reviews — the moat a new listing must climb.

briggs and stratton fuel pump

Worth a look

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Incredible13.0%

search→purchase rate — share of searches ending in a sale

Growth

Great+109.1%

90-day search growth — must beat 0% to launch

Review moat

Great497.42

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$14.98

avg listing price — sweet spot $15–$100

Price range

Good$7.06–$29.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Okay$105K

$105K/yr · 54K searches

Signals Trending

According to Flapen's Amazon United States niche tracking, briggs and stratton fuel pump is a $105K/yr Amazon United States market (54K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Apr–May–Jun–Aug. Verdict: Worth a look — 63/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

briggs and stratton fuel pump market data

Units sold / yr: 6K–8K; avg 250–500/product
Revenue / yr: $90K–$120K; units × avg price
Conversion rate: 13.0%
Avg BSR: #790
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 3.1%
Avg brand age: 40 months
Avg seller age: 174 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 rising

Sellers

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

60%

Top 20: 96%

Open market

23%

Briggs & Stratton30%
Crivon13%
VRWEARE12%
BuiBettFu12%
PFVF7%
Tozersis4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +109.1% search growth over the last 90 days.

Peak months: Apr, May, Jun, Aug · busiest ÷ quietest = 4.8×

Open Trend

Top briggs and stratton fuel pump search terms

briggs and stratton fuel pump31K/yr +105.8%9.6% conv.
briggs fuel pump7K/yr +92.9%9.3% conv.
808656 fuel pump5K/yr +162.3%14.8% conv.
808492 fuel pump5K/yr +76.2%12.9% conv.
8086563K/yr +123.2%15.1% conv.
8084923K/yr +137.6%12.9% conv.

All search terms

Top briggs and stratton fuel pump products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Fuel Pump for Briggs and Stratton 808492 808656 Mikuni: Pulse Vacuum Lawn Mower Golf Cart Fuel Pump Small Engine Parts for Kohler John Deere Cub Cadet Kawasaki Ezgo Club Car Yamaha Toro Honda Predator

Crivon$12.304.7★159 rev

Briggs & Stratton 597338 Fuel Pump

Briggs & Stratton$21.044.7★1,590 rev

VRWEARE Fuel Pump with Filter and Oil Hose Compatible with Kohler 17HP-25HP Briggs and Stratton John Deere Kawasaki Yamaha Golf Cart Lawn Mower Cub Cadet mikuni Fuel Pump 808492 808656

VRWEARE$15.084.3★1,178 rev

808656 Fuel Pump for B&S Lawn Mower Tractor Gas Vacuum Fuel Pump with Fuel Filter for Honda Yamaha 491922 691034 692313 808492 John Deere Kohler 17HP-25 HP Small Engine

BuiBettFu$10.714.6★327 rev

Briggs and Stratton Genuine 808656 Mechanical Fuel Pump by Briggs & Stratton

Briggs & Stratton$21.294.7★1,594 rev

Newest

by launch date

OEM Replacement 808656 808492 Fuel Pump Compatible with Briggs and Stratton John Deere Kawasaki Yamaha Golf Cart Lawn Mower Replace 597338

PFVF$19.011 rev

2mo ago

808656 691034 Fuel Pump Replacement Compatible with Kohler 17HP-25HP Lawn Mower Fuel Pump for Briggs and Stratton John Deere Kawasaki Yamaha Golf Cub Cadet mikuni Predator 212 Engines

A ABIGAIL$14.1610 rev

4mo ago

OEM Replacement 808656 808492 Fuel Pump Compatible with Briggs and Stratton John Deere Kawasaki Yamaha Golf Cart Lawn Mower Replace 597338

PFVF$15.8231 rev

6mo ago

Fuel Pump Replacement w/Filter & Fuel Hose Fits Briggs & Stratton John Deere Kohler Cub Cadet Mikuni Kawasaki Yamaha Pulse Fuel Pump for Lawn Mower Riding Mower Golf Cart 808492 808656

FAITIO$9.8746 rev

6mo ago

808656 Fuel Pump Replaces Upgrade Aluminum Alloy to Prevent Oil Leakage For 691034/808281/692313/557033 Engine Lawn Mower Tractor

JINGKE$13.773 rev

7mo ago

What buyers say about briggs and stratton fuel pump

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall24%

“fit just like stock”

Advertised Vs Actual Product14%

“As advertised”

Quality-Overall12%

“Excellent product”

Value For Money12%

“Can't beat the price”

Assembly/Installation7%

“Easy Install”

Efficiency7%

“the engine works fine”

Fuel Efficiency4%

“Fuel pump works good”

Pressure2%

“Good pump”

Leak-Proof2%

“No leaks seen”

Ease Of Use2%

“it is an easy”

What buyers complain about

Durability20%

“Failed first use”

Leak-Proof15%

“Leaked immediately”

Quality-Overall12%

“I would upgrade to something higher quality”

Filtration6%

“Bad filter”

Size-Overall5%

“was smaller than what is on my mower”

Functionality-Overall5%

“When it won't start”

Fuel Efficiency3%

“Wont pump any fuel at all”

Defective Material/Parts3%

“One plastic retainer broke on removal,used Amit and bolt to retain”

Compatibility-Overall3%

“Just because it claims compatibility doesn't make the claim so”

Pressure2%

“Hose is junk pump is not much better”

Top return reasons

Size-Overall21%

Leak-Proof13%

Functionality-Overall12%

Defective Material/Parts12%

Compatibility-Overall10%

Advertised Vs Actual Product6%

Value For Money5%

Filtration4%

Quality-Overall3%

Motor Issues2%

Common questions

Is briggs and stratton fuel pump profitable to sell on Amazon United States?: The niche generates $105K/yr across 26 tracked products. 4 of 11 products launched in the last 360 days are still selling. 90-day search growth is +109.1%. Flapen's verdict: Worth a look (63/100).
How competitive is the briggs and stratton fuel pump niche?: 20 brands and 46 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in briggs and stratton fuel pump?: Top complaints mined from reviews: Durability, Leak-Proof, Quality-Overall. The return rate is 0.6%.
When does demand for briggs and stratton fuel pump peak?: Demand peaks in Apr–May–Jun–Aug; the busiest month runs 4.8× the quietest.
What does it cost to enter the briggs and stratton fuel pump niche?: Listings span $7.06–$29.75; the average listing price is $14.98 (sweet spot $15–$100). The average incumbent carries 497 reviews — the moat a new listing must climb.