Bmw Oil
FailThe top 5 brands take 97% of clicks, so Bmw Oil is a Fail.
- Flapen Score
- 40 / 100Ranks 6,010 of 7,287 Automotive niches · −9 vs the category median of 4940
- Market size
- $69K/yr63K searches / yr
- 90-day growth
- +2.1%search demand this quarter
- Competition
- 59%top-5 click share · 7 brands · 65 sellers
Flapen Score
Bmw Oil against its category
The dotted line is the Automotive average. Past it, Bmw Oil is stronger. Inside it, weaker.
Market
The Bmw Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Bmw Oil 63K times last year and spent an estimated $69K. The top 5 brands take 97% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.
- Searches, last 12 months
- 63K
- Growth, 90 days vs prior 90
- +2.1%
- Conversion, latest week
- 2.8%
- Market size, estimated
- $69Ka year
- Peak month
- April1.9× the quietest month
- Top search term
- bmw oil26K searches a year
02 · Price
A sale here is worth $38.76.
Listings sell for $38.76 on average, from $13.83 to $124.40. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $38.76 that is $4K to $10K a year per listing.
- Average price
- $38.76inside the $15 to $100 sweet spot
- Price range
- $13.83–$124.40
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$10K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
68% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #421 within Oils & Fluids. It carries 1,667 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 95%
- Out of stock, average day
- 3.1%
- Average rank
- #421in Oils & Fluids
- Average rating
- 4.74 starsAmazon United States average 4.42 stars
- Average reviews
- 1,667per listing
- Listings tracked
- 19
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Bmw Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
BMW SAE 5W-30 Full Synthetic Motor Oil 1 Quart 16. Fluid_Ounces
- Price
- $14.38
- Rating
- 4.8/5
- Reviews
- 535
- Age
- 15y ago

BMW 83215B7FC63 5W30 Full Synthetic Motor Oil 1 Quart
- Price
- $13.83
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 4mo ago

Mobil 1 European Car Formula Full Synthetic Motor Oil 0W-40 5 Quart
- Price
- $26.03
- Rating
- 4.8/5
- Reviews
- 5,168
- Age
- 13y ago

Valvoline European Vehicle Full Synthetic 5W-30 XL-III Motor Oil 5 Quart
- Price
- $37.11
- Rating
- 4.8/5
- Reviews
- 796
- Age
- 7y ago

BMW 83-21-2-365-950 Twin power Turbo Ll-01 Fe
- Price
- $15.61
- Rating
- 4.7/5
- Reviews
- 229
- Age
- 8y ago
Trending
estimated 90-day click momentum
BMW 83215B7FC63 5W30 Full Synthetic Motor Oil 1 Quart
- Price
- $13.83
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 4mo ago

Liqui Moly Top Tec 6600 SAE 0W-20 | Fully synthetic engine oil | 5 Liter | SKU: 22046
- Price
- $49.56
- Rating
- 4.9/5
- Reviews
- 531
- Age
- 5y ago

BMW Twin Power Turbo SAE 0W-30 Diesel Engine Oil
- Price
- $14.93
- Rating
- 4.6/5
- Reviews
- 55
- Age
- 8y ago

Valvoline European Vehicle Full Synthetic SAE 5W-40 Motor Oil 5 QT
- Price
- $30.17
- Rating
- 4.8/5
- Reviews
- 3,011
- Age
- 6y ago

LIQUI MOLY Molygen New Generation 5W40 | 5 L | Fully synthetic engine oil | SKU: 20232 | 1 Pack
- Price
- $48.91
- Rating
- 4.9/5
- Reviews
- 5,170
- Age
- 8y ago
Newest
by launch date
BMW 83215B7FC63 5W30 Full Synthetic Motor Oil 1 Quart
- Price
- $13.83
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 4mo ago

Castrol EDGE Euro 5W-30 K Advanced Full Synthetic Motor Oil 1 Quart Pack of 6
- Price
- $52.66
- Rating
- 4.7/5
- Reviews
- 159
- Age
- 4y ago

Edwards Oil Change Kit fits 2013-2024 BMW Motorrad R1200/R1250 Motorcycle
- Price
- $96.78
- Rating
- 4.6/5
- Reviews
- 187
- Age
- 4y ago

Castrol GTX Full Synthetic 5W-30 Motor Oil 5 Quarts
- Price
- $23.38
- Rating
- 4.8/5
- Reviews
- 3,971
- Age
- 4y ago

Liqui Moly Top Tec 6600 SAE 0W-20 | Fully synthetic engine oil | 5 Liter | SKU: 22046
- Price
- $49.56
- Rating
- 4.9/5
- Reviews
- 531
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 flat
Sellers
65
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 100%
Open market
1%
- BMW49%
- Valvoline15%
- Liqui Moly12%
- Mobil10%
- Castrol10%
- THE EDWARDS MOTORSPORTS & RVS COMPANY2%
- Open — no brand owns it (1 brand, 1%)
Demand
Bmw Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.9×
Search terms
Top Bmw Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bmw oil26K/yr
- bmw oil change kit9K/yr
- bmw ll-01 oil7K/yr
- bmw engine oil8K/yr
- bmw longlife-014K/yr
- bmw motor oil3K/yr
- bmw high performance synthetic oil4K/yr
- bmw oil x53K/yr
Reviews and returns
What reviews say buyers love and hate about Bmw Oil
We read the reviews and the return reasons for every product selling here.
“It's getting really expensive now”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bmw Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









