Is bmw alpine white touch up paint profitable to sell on Amazon United States?

The niche generates $52K/yr across 16 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +18.3%. Flapen's verdict: Worth a look (55/100).

How competitive is the bmw alpine white touch up paint niche?

16 brands and 24 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 64% of demand.

What do buyers complain about in bmw alpine white touch up paint?

Top complaints mined from reviews: Color, Paint Quality, Ease Of Use. The return rate is 3.2%.

When does demand for bmw alpine white touch up paint peak?

Demand peaks in Oct; the busiest month runs 1.5× the quietest.

What does it cost to enter the bmw alpine white touch up paint niche?

Listings span $11.20–$37.94; the average listing price is $16.88 (sweet spot $15–$100). The average incumbent carries 346 reviews — the moat a new listing must climb.

bmw alpine white touch up paint

Worth a look

Shows searches that convert (10.8% search→purchase), but a small market ($52K/yr) keeps it on the watch list.

Conversion

Great10.8%

search→purchase rate — share of searches ending in a sale

Price range

Great$11.20–$37.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great346

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$16.88

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Growth

Okay+18.3%

90-day search growth — must beat 0% to launch

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Market size

Bad$52K

$52K/yr · 29K searches

According to Flapen's Amazon United States niche tracking, bmw alpine white touch up paint is a $52K/yr Amazon United States market (29K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Oct. Verdict: Worth a look — 55/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

bmw alpine white touch up paint market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $51K–$68K; units × avg price
Conversion rate: 10.8%
Avg BSR: #273
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 7.1%
Avg brand age: 32 months
Avg seller age: 197 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

30%

BMW27%
Artbreath14%
fotiar9%
SNSIR8%
Toviiea6%
EVOOOR6%

Demand & seasonality

Weekly Amazon search volume, last 97 weeks — +18.3% search growth over the last 90 days.

Peak months: Oct · busiest ÷ quietest = 1.5×

Open Trend

Top bmw alpine white touch up paint search terms

bmw alpine white touch up paint11K/yr +24.9%10.9% conv.
bmw white touch up paint7K/yr +22.3%8.2% conv.
alpine white bmw touch up paint7K/yr +20.8%11.9% conv.
bmw alpine white 300 touch up paint3K/yr -9.4%6.9% conv.
bmw touch up paint alpine white2K/yr +13.5%4.6% conv.

All search terms

Top bmw alpine white touch up paint products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Genuine Alpine Touch Up Car Paint - White Code 300 - 2x12ml - For BMW | 51910301918

BMW$37.944.5★1,071 rev

Touch Up Paint for BMW Alpine White (300)-Exact MatchChips and Nicks TouchUp Paint Pen Scratch Repair Car Accessories Car Paint Pen for Erase Car Scratches

Artbreath$15.784.0★178 rev

Alpine White 300 Touch up Paint for BMW-Exact Match Scratch Repair Kit 2-In-1 Premium Car Paint Pen for Chips & Nicks

fotiar$16.084.2★39 rev

Alpine White(300) Touch Up Paint for BMW Car Paint Pen Scratch Repair Two-In-One Touch Up Paint Premium Car Scratch Remover for Deep Scratches

SNSIR$14.524.1★134 rev

Toviiea Alpine White(300) Touch Up Paint Compatible with BMW 2-In-1 Car Scratch Remover Pen Car Paint Scratch Repair Kit for Scratches Chips & Nicks 2-PCS SET

Toviiea$15.084.2★51 rev

Newest

by launch date

Alpine White 300 Touch up Paint for BMW OEM Color Match Car Scratch Repair Kit for Nicks & Chips Scratches Quick & Easy Paint Fix 2-In-1 Car Scratch Remover Pen

Surpair$15.0621 rev

2mo ago

[2-PACK] Compatible with BMW Touch Up Paint[Alpine White(300)]-OEM-Equivalent Fast-DryingCompatible withmula Eco-Friendly Scratch Repair KitCompatible with Deep Scratches

PPOHY$11.2029 rev

5mo ago

Carhoo 300 Alpine White III Compatible With BMW Exact Match Touch Up Paint Pen Genuine Custom Color Car Touch Up Paint (16ml)

Carhoo$29.2574 rev

5mo ago

Toviiea Alpine White(300) Touch Up Paint Compatible with BMW 2-In-1 Car Scratch Remover Pen Car Paint Scratch Repair Kit for Scratches Chips & Nicks 2-PCS SET

Toviiea$15.0851 rev

6mo ago

Alpine White 300 Touch up Paint for BMW-Exact Match Scratch Repair Kit 2-In-1 Premium Car Paint Pen for Chips & Nicks

fotiar$16.0839 rev

7mo ago

What buyers say about bmw alpine white touch up paint

What buyers praise and complain about, mined from review topics.

What buyers love

Color25%

“The color is perfect”

Paint Quality20%

“The paint goes on smoothly”

Ease Of Use7%

“Easy to use”

Value For Money6%

“Good value for the price”

Scratch Resistance5%

“it covers up the scratches pretty well”

Quality-Overall5%

“Good quality”

Advertised Vs Actual Product5%

“As advertised”

Moist/Dry2%

“It goes on smoothly and dries quickly”

Efficiency2%

“Made good use of the masking tape”

Size-Overall2%

“Matches perfectly even after10 years”

What buyers complain about

Color27%

“Color didnt match”

Paint Quality16%

“they always end up putting way too much paint on at once”

Ease Of Use7%

“Not that useful as well”

Advertised Vs Actual Product5%

“It didnt match as it says”

Size-Overall4%

“It doesn't quite match”

Functionality-Overall4%

“it just didn't work”

Leak-Proof1%

“It also spilled in my parking space”

Scratch Resistance1%

“scratches to go along with that mileage”

Stain Resistance1%

“it left stains”

Compatibility-Overall1%

“Did not match my truck”

Top return reasons

Color39%

Paint Quality31%

Display Colors10%

Functionality-Overall5%

Advertised Vs Actual Product4%

Value For Money2%

Size-Overall1%