Black Microfiber Towel
FailThe top 5 brands take 94% of clicks, so Black Microfiber Towel is a Fail.
- Flapen Score
- 47 / 100Ranks 4,157 of 7,287 Automotive niches · −2 vs the category median of 4947
- Market size
- $173K/yr121K searches / yr
- 90-day growth
- +6.0%search demand this quarter
- Competition
- 63%top-5 click share · 9 brands · 13 sellers
Flapen Score
Black Microfiber Towel against its category
The dotted line is the Automotive average. Past it, Black Microfiber Towel is stronger. Inside it, weaker.
Market
The Black Microfiber Towel market on Amazon at a glance
Shoppers on Amazon United States searched for Black Microfiber Towel 121K times last year and spent an estimated $173K. The top 5 brands take 94% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 9.7% of those searches ended in a purchase.
Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.
- Searches, last 12 months
- 121K
- Growth, 90 days vs prior 90
- +6.0%
- Conversion, latest week
- 9.7%
- Market size, estimated
- $173Ka year
- Peak month
- August1.2× the quietest month
- Top search term
- black microfiber towel52K searches a year
02 · Price
A sale here is worth $14.69.
Listings sell for $14.69 on average, from $3.52 to $33.18. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $14.69 that is $11K to $15K a year per listing.
- Average price
- $14.69under the $15 to $100 sweet spot
- Price range
- $3.52–$33.18
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $11K–$15K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Tools & Equipment. It carries 20,895 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #34in Tools & Equipment
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 20,895per listing
- Listings tracked
- 21
04 · Newcomers
2 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Black Microfiber Towel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
HOMEXCEL Black Microfiber Cleaning Cloth 12 Pack Premium Microfiber Towels for Cars Lint Free Scratch-Free Highly Absorbent Reusable Cleaning Rags for Car Household Kitchen Window 11.5X11.5
- Price
- $8.98
- Rating
- 4.5/5
- Reviews
- 47,515
- Age
- 2y ago

MR.SIGA Microfiber Cleaning Cloth All-Purpose Microfiber Towels Streak Free Cleaning Rags Pack of 12 Black Size 32 x 32 cm(12.6 x 12.6 inch)
- Price
- $16.57
- Rating
- 4.7/5
- Reviews
- 103,845
- Age
- 5y ago

HOMEXCEL Black Microfiber Cleaning Cloth 12 Pack 12.5 x 12.5 inch Microfiber Towels for Cars Ultra Absorbent Car Washing Cloth Lint Free Streak Free Cleaning Rags for Car Kitchen and Window
- Price
- $6.39
- Rating
- 4.5/5
- Reviews
- 10,300
- Age
- 2y ago

AIDEA Microfiber Cleaning Cloth-12PK Soft Microfiber Towels for Cars Absorbent Cleaning Rags Lint-Free Streak-Free Wash Cloths for House Kitchen Window(12in.x12in) Black
- Price
- $5.75
- Rating
- 4.5/5
- Reviews
- 44,313
- Age
- 1y ago

AIDEA Microfiber Cleaning Cloth Black 10PK Microfiber Towels for Cars Premium Wash Cloths Dusting Cloth Lint Free Cleaning Rags for SUVs House Kitchen Window Cleaning Supplies1212
- Price
- $5.49
- Rating
- 4.3/5
- Reviews
- 15,225
- Age
- 1y ago
Trending
estimated 90-day click momentum
HOMEXCEL Microfiber Cleaning Cloth Premium Microfiber Towels for Cars Lint Free Scratch-Free Highly Absorbent Reusable Cleaning Rags for Car Household Kitchen Window(Black 5)
- Price
- $3.52
- Rating
- 4.4/5
- Reviews
- 1,205
- Age
- 6mo ago

HOMEXCEL Microfiber Cleaning Cloth Premium Microfiber Towels for Cars Lint Free Scratch-Free Highly Absorbent Reusable Cleaning Rags for Car Household Kitchen Window(Black 100)
- Price
- $22.60
- Rating
- 4.4/5
- Reviews
- 1,205
- Age
- 6mo ago

12 Pack Sweat Absorbing Handkerchiefs Gym Workout Towels Microfiber Sweat Rags Towels for Men & Women Running Sports accessories Small Cloth for Face Hand Black Hankies (10 x 10)
- Price
- $13.81
- Rating
- 4.4/5
- Reviews
- 281
- Age
- 1y ago

HOMEXCEL Black Microfiber Cleaning Cloth 24 Pack Cleaning Towels for Kitchen Lint Free Scratch-Free Highly Absorbent and Reusable Cleaning Rags for House Window and Glass Cars 11.5 X11.5 inch
- Price
- $10.57
- Rating
- 4.5/5
- Reviews
- 47,515
- Age
- 10mo ago

Chemical Guys MIC35306 Workhorse Professional Grade Microfiber Towel Black (16 in. x 16 in.) (Pack of 6)
- Price
- $14.66
- Rating
- 4.7/5
- Reviews
- 8,959
- Age
- 11y ago
Newest
by launch date
HOMEXCEL Microfiber Cleaning Cloth Premium Microfiber Towels for Cars Lint Free Scratch-Free Highly Absorbent Reusable Cleaning Rags for Car Household Kitchen Window(Black 5)
- Price
- $3.52
- Rating
- 4.4/5
- Reviews
- 1,205
- Age
- 6mo ago

HOMEXCEL Microfiber Cleaning Cloth Premium Microfiber Towels for Cars Lint Free Scratch-Free Highly Absorbent Reusable Cleaning Rags for Car Household Kitchen Window(Black 100)
- Price
- $22.60
- Rating
- 4.4/5
- Reviews
- 1,205
- Age
- 6mo ago

HOMEXCEL Black Microfiber Cleaning Cloth 24 Pack Absorbent Cleaning Rags Lint-Free Streak-Free Cleaning Towels for Car Kitchen House 12X11
- Price
- $7.16
- Rating
- 4.5/5
- Reviews
- 3,085
- Age
- 10mo ago

HOMEXCEL Black Microfiber Cleaning Cloth 24 Pack Cleaning Towels for Kitchen Lint Free Scratch-Free Highly Absorbent and Reusable Cleaning Rags for House Window and Glass Cars 11.5 X11.5 inch
- Price
- $10.57
- Rating
- 4.5/5
- Reviews
- 47,515
- Age
- 10mo ago

HOMEXCEL Black Microfiber Cleaning Cloths 100 Pack Microfiber Towels for Cars Lint Free & Scratch-Free Bulk Cleaning Rags for House Kitchen Car and Shop Absorbent Cleaning Towels 11.5 x 11.5 inch
- Price
- $20.98
- Rating
- 4.3/5
- Reviews
- 2,870
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 flat
Sellers
13
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 99%
Open market
4%
- HOMEXCEL57%
- MR.SIGA16%
- AIDEA15%
- GLIMGLINT3%
- Chemical Guys3%
- CYCLXY2%
- Open — no brand owns it (3 brands, 4%)
Demand
Black Microfiber Towel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Black Microfiber Towel search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- black microfiber towel52K/yr
- black microfiber cloths18K/yr
- black rags10K/yr
- black microfiber towels8K/yr
- black microfiber cleaning cloth16K/yr
- microfiber cleaning cloth black5K/yr
- black microfiber4K/yr
- black microfiber cloth3K/yr
- black cleaning rags3K/yr
- black rag3K/yr
Reviews and returns
What reviews say buyers love and hate about Black Microfiber Towel
We read the reviews and the return reasons for every product selling here.
“Thinner material”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Microfiber Towel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









