bestop sunrider
Skip itPrices mostly outside the sweet spot ($15.30–$978.66) — this niche doesn't clear our bar today.
Growth
Great+63.9%90-day search growth — must beat 0% to launch
Review moat
Good835.47avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$172K$172K/yr · 27K searches
Avg price
Okay$300.02avg listing price — sweet spot $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Returns
Okay4.8%return rate — above 5% kills the launch gate
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Competition
Bad74%top-5 click share — a locked-up shelf
Price range
Bad$15.30–$978.66cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, bestop sunrider is a $172K/yr Amazon United States market (27K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 40/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
bestop sunrider market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $75K–$150K
- units × avg price
- Conversion rate
- 2.1%
- Avg BSR
- #769
- Page quality
- 0%
- Prime
- 80%
- Sponsored
- 87%
- Out of stock
- 20.5%
- Avg brand age
- 44 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 rising
Sellers
39
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
9%
- Bestop63%
- JAN & JUL9%
- EZ4X48%
- Hothead Headliners5%
- Astral4%
- Quadratec3%
- Open — no brand owns it (4 brands, 9%)
Demand
Weekly Amazon search volume, last 9 weeks — +63.9% search growth over the last 90 days.Top bestop sunrider search terms
- bestop sunrider14K/yr
- sunrider top for jeep wrangler11K/yr
- bestop sunrider jl2K/yr
Top bestop sunrider products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bestop Sunscreen Retractable Sunshade 5240711 Jeep JL & JT
Bestop$180.974.4★94 rev
Bestop Sunrider for Hardtop 5245317 Black Twill Jeep Wrangler JK & JKU
Bestop$903.014.3★642 rev
JAN & JUL Summer Hats for Toddler Boys Girls UV Sun Protection (L: 2-5 Years Shark: Navy Trim)
JAN & JUL$22.594.8★3,510 rev
Bestop 52406-11 Retractable Sunshade Mesh
Bestop$209.014.6★75 rev
EZ FlipTop JKU 4dr 2007 to 2018 Jeep Wrangler Hardtop Freedom Top Panels Instant Convertible Every Day in Seconds! Secure Quiet Factory-Style Upgrade Max speed 100 No Drilling Lifetime Guarantee
EZ4X4$337.124.3★36 rev
Newest
by launch date
QuadraTop Skylite Roll Top for Hard Top Fits 20182025 Jeep Wrangler JL & 20202025 Jeep Gladiator JT Retractable Jeep Sunshade Jeep Wrangler Sunshade (28 oz. Black Diamond)
Quadratec$599.350 rev
Hothead Headliners Reversible Headliner - Compatible for 2018-2026 Jeep Wrangler JL (4 Door) with Bestop Sunrider Top Improves Insulation & Reduces Noise Easy Install UV Resistant - Black
Hothead Headliners$216.810 rev
Hothead Headliners Reversible Headliner for Bestop Sunrider - Compatible with 2020-2026 Jeep Gladiator JT (4 Door) Hardtop Improves Insulation & Reduces Noise Easy Install UV Resistant - Black
Hothead Headliners$215.320 rev
ZTOP Soft Top with Sunshade Fits 2018-2026 Wrangler JL 2 & 4 Doors 2020-2026 Gladiator with Factory Hardtops Sunroof Diamond Vinyl Fabric
ZTOP$301.7515 rev
Astral Brewer 3.0 Shoes - Barefoot Quick-Drying Mens & Womens Sneaker for Casual Wear Water Sports Travel & Hiking - Typhoon Navy - Mens 11.5/Womens 12.5
Astral$135.4055 rev
Trending
90-day click momentum
Solarfun Polarized Fit Over Glasses Sunglasses Wrap Around Solar Reduce Shield for Men and Womens Driving Black
FUN SOLARFUN$19.604.5★
MEETSUN Fit Over Glasses Sunglasses for Men Women Wrap Around Sunglasses Polarized UV400 Protection Black-Blue
MEETSUN$15.304.3★
Astral Brewer 3.0 Shoes - Barefoot Quick-Drying Mens & Womens Sneaker for Casual Wear Water Sports Travel & Hiking - Typhoon Navy - Mens 11.5/Womens 12.5
Astral$135.404.6★
MERRYS Polarized Sunglasses For Men UV400 Protection For Fishing Driving Aluminum Temple S8658
MERRY'S$29.484.7★
JAN & JUL Summer Hats for Toddler Boys Girls UV Sun Protection (L: 2-5 Years Shark: Navy Trim)
JAN & JUL$22.594.8★
What buyers say about bestop sunrider
What buyers praise and complain about, mined from review topics.What buyers love
“Absolutely love it- install was a piece of cake”
“For the money its a great buy”
“Awesome sunshade easy install”
“Nice quality”
“it was fairly easy to do”
“Does the job”
“Fits great”
“I was honestly impressed that it did not leak at all”
“seems sturdy”
“The noise doesnt bother me because I have so much fun with this thing”
What buyers complain about
“Does not close easily”
“The only thing worse then the quality is the customer service”
“When I ran into issues during installation”
“Not worth the $ This is not at all worth the money”
“at 70+ it gets really loud”
“unfortunately the passenger side is more loose on the screen then the driver side causing wind flapping”
“wasnt compatible with my Jeep ease of return”
“Instructions are kinda confusing”
“The length is so short”
“no grab handles”
Top return reasons
Common questions
- Is bestop sunrider profitable to sell on Amazon United States?
- The niche generates $172K/yr across 15 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +63.9%. Flapen's verdict: Skip it (40/100).
- How competitive is the bestop sunrider niche?
- 10 brands and 39 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in bestop sunrider?
- Top complaints mined from reviews: Ease Of Use, Quality-Overall, Assembly/Installation. The return rate is 4.8%.
- What does it cost to enter the bestop sunrider niche?
- Listings span $15.30–$978.66; the average listing price is $300.02 (sweet spot $15–$100). The average incumbent carries 835 reviews — the moat a new listing must climb.