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Battery Charger

Fail

Demand is soft, at -8.8% this quarter, so Battery Charger is a Fail.

Flapen Score
49
49 / 100
Ranks 3,500 of 7,287 Automotive niches · on the category median
Market size
$19.6M/yr7.0M searches / yr
90-day growth
-8.8%search demand this quarter
Competition
59%top-5 click share · 11 brands · 43 sellers

Flapen Score

Battery Charger against its category

The dotted line is the Automotive average. Past it, Battery Charger is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Battery Charger market on Amazon at a glance

Shoppers on Amazon United States searched for Battery Charger 7.0M times last year and spent an estimated $19.6M. The top 5 brands take 86% of clicks. Demand peaks in Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 7.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19.6M a year.

Searches, last 12 months
7.0M
Growth, 90 days vs prior 90
-8.8%
Conversion, latest week
4.4%
Market size, estimated
$19.6Ma year
Peak month
December1.5× the quietest month
Top search term
battery charger3.1M searches a year

02 · Price

A sale here is worth $63.29.

Listings sell for $63.29 on average, from $13.39 to $166.37. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 12,500 to 15,000 of them. At $63.29 that is $791K to $949K a year per listing.

Average price
$63.29inside the $15 to $100 sweet spot
Price range
$13.39–$166.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250K–300K
Units per listing a year
12,500–15,000
Revenue per listing a year
$791K–$949K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #22 within Jump Starters, Battery Chargers & Portable Power. It carries 10,367 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#22in Jump Starters, Battery Chargers & Portable Power
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
10,367per listing
Listings tracked
21

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
38 months

Products

Top Battery Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

43

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

10%

  • Brand 150%
  • Brand 219%
  • Brand 37%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (5 brands, 10%)

Demand

Battery Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

200K150KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.5×

Search terms

Top Battery Charger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • battery charger3.1M/yr
  • car battery charger1.4M/yr
  • noco battery charger449K/yr
  • battery chargers340K/yr
  • 12v battery charger295K/yr
  • battery chargers automobile 12 volt290K/yr
  • 12 volt battery charger162K/yr
  • cargador de batera de carro153K/yr
  • noco genius106K/yr
  • agm battery charger107K/yr

Reviews and returns

What reviews say buyers love and hate about Battery Charger

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Charging”
20%of negative reviews mention “Charging”
4.0%of orders come back
“Not charging”
A buyer, on “Charging”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Battery Charger questions

Answered from the same tracked data.