Baja Light

Shoppers searched for this 458K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +54.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $131K a year.

Searches, last 12 months

458K

Growth, 90 days vs prior 90

+54.5%

Conversion, latest week

0.8%

Market size, estimated

$131Ka year

Top search term

baja light228K searches a year

Listings sell for $34.52 on average, from $20.98 to $119.79. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $34.52 that is $0 to $3K a year per listing.

Average price

$34.52inside the $15 to $100 sweet spot

Price range

$20.98–$119.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.2%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 14.6% of listings are out of stock. The average listing ranks #580 within Lights, Bulbs & Indicators. It carries 88 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

95%

Out of stock, average day

14.6%

Average rank

#580in Lights, Bulbs & Indicators

Average rating

4.12 starsAmazon United States average 4.42 stars

Average reviews

88per listing

Listings tracked

44

30 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

30

Successful launches

5Amazon's first-year sales bar

Average brand age

28 months