Amsoil 5w30 Full Synthetic Oil

Shoppers searched for this 867K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

867K

Growth, 90 days vs prior 90

-2.1%

Conversion, latest week

3.9%

Market size, estimated

$1.3Ma year

Top search term

pennzoil ultra platinum 5w-30172K searches a year

Listings sell for $37.56 on average, from $6.59 to $108.01. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $37.56 that is $56K to $75K a year per listing.

Average price

$37.56inside the $15 to $100 sweet spot

Price range

$6.59–$108.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,500–2,000

Revenue per listing a year

$56K–$75K

Returns

0.5%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #169 within Oils & Fluids. It carries 4,014 reviews at 4.78 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

88%

Out of stock, average day

0.0%

Average rank

#169in Oils & Fluids

Average rating

4.78 starsAmazon United States average 4.42 stars

Average reviews

4,014per listing

Listings tracked

25

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months