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Amsoil 2 Stroke Oil

Fail

The top 5 brands take 100% of clicks, so Amsoil 2 Stroke Oil is a Fail.

Flapen Score
39
39 / 100
Ranks 6,186 of 7,287 Automotive niches · −10 vs the category median of 49
Market size
$297K/yr399K searches / yr
90-day growth
+4.0%search demand this quarter
Competition
77%top-5 click share · 5 brands · 285 sellers

Flapen Score

Amsoil 2 Stroke Oil against its category

The dotted line is the Automotive average. Past it, Amsoil 2 Stroke Oil is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Amsoil 2 Stroke Oil market on Amazon at a glance

Shoppers on Amazon United States searched for Amsoil 2 Stroke Oil 399K times last year and spent an estimated $297K. All 5 brands take every click. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 399K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $297K a year.

Searches, last 12 months
399K
Growth, 90 days vs prior 90
+4.0%
Conversion, latest week
1.2%
Market size, estimated
$297Ka year
Peak month
April1.4× the quietest month
Top search term
amsoil277K searches a year

02 · Price

A sale here is worth $61.55.

Listings sell for $61.55 on average, from $11.02 to $148.29. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $61.55 that is $15K to $31K a year per listing.

Average price
$61.55inside the $15 to $100 sweet spot
Price range
$11.02–$148.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$15K–$31K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #367 within Oils & Fluids. It carries 1,022 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
93%
Out of stock, average day
0.5%
Average rank
#367in Oils & Fluids
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
1,022per listing
Listings tracked
14

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 89 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
89 months

Products

Top Amsoil 2 Stroke Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

285

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • Brand 185%
  • Brand 25%
  • Brand 34%
  • Brand 44%
  • Brand 52%
  • Open — no brand owns it (0%)

Demand

Amsoil 2 Stroke Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Amsoil 2 Stroke Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • amsoil277K/yr
  • amsoil 20w50 motorcycle oil64K/yr
  • ams oil22K/yr
  • amsoil 20w50 motorcycle oil harley kit8K/yr
  • amsoil 20w507K/yr
  • amsoil oil10K/yr
  • amsoil motorcycle oil6K/yr
  • amzoil4K/yr

Reviews and returns

What reviews say buyers love and hate about Amsoil 2 Stroke Oil

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Value For Money”
0.4%of orders come back
“Too high price”
A buyer, on “Value For Money”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Amsoil 2 Stroke Oil questions

Answered from the same tracked data.