Amber Fog Lights

Shoppers searched for this 310K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -39.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $180K a year.

Searches, last 12 months

310K

Growth, 90 days vs prior 90

-39.9%

Conversion, latest week

1.4%

Market size, estimated

$180Ka year

Peak month

November2.0× the quietest month

Top search term

yellow fog lights91K searches a year

Listings sell for $41.02 on average, from $10.50 to $229.53. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $41.02 that is $0 to $4K a year per listing.

Average price

$41.02inside the $15 to $100 sweet spot

Price range

$10.50–$229.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

4.9%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #303 within Lights, Bulbs & Indicators. It carries 2,296 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

4.1%

Average rank

#303in Lights, Bulbs & Indicators

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

2,296per listing

Listings tracked

95

12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months