Skip to content

Amazon Flex

Fail

Buyers convert on only 0.8% of searches, so Amazon Flex is a Fail.

Flapen Score
48
48 / 100
Ranks 3,828 of 7,287 Automotive niches · −1 vs the category median of 49
Market size
$137K/yr424K searches / yr
90-day growth
+28.1%search demand this quarter
Competition
45%top-5 click share · 22 brands · 27 sellers

Flapen Score

Amazon Flex against its category

The dotted line is the Automotive average. Past it, Amazon Flex is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Amazon Flex market on Amazon at a glance

Shoppers on Amazon United States searched for Amazon Flex 424K times last year and spent an estimated $137K. The top 5 brands take 71% of clicks. Demand peaks in Nov. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 424K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $137K a year.

Searches, last 12 months
424K
Growth, 90 days vs prior 90
+28.1%
Conversion, latest week
0.8%
Market size, estimated
$137Ka year
Peak month
November1.6× the quietest month
Top search term
amazon flex144K searches a year

02 · Price

A sale here is worth $38.46.

Listings sell for $38.46 on average, from $5.67 to $457.09. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $38.46 that is $0 to $4K a year per listing.

Average price
$38.46inside the $15 to $100 sweet spot
Price range
$5.67–$457.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #1,703 within Bumper Stickers, Decals & Magnets. It carries 6,869 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
7.8%
Average rank
#1,703in Bumper Stickers, Decals & Magnets
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
6,869per listing
Listings tracked
39

04 · Newcomers

3 of last year's 15 launches cleared the first-year sales bar.

15 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
15
Successful launches
3Amazon's first-year sales bar
Average brand age
41 months

Products

Top Amazon Flex products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

27

Top-5 brand share

71%

Top 20: 98%

Top-5 click share

45%

Top 20: 81%

Open market

26%

  • Brand 153%
  • Brand 26%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Amazon Flex search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Search terms

Top Amazon Flex search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • amazon flex144K/yr
  • amazon flex driver accessories130K/yr
  • amazon flex delivery driver car sign63K/yr
  • amazon flex driver28K/yr
  • amazon flex car magnet13K/yr
  • amazon flex delivery driver24K/yr
  • amazon driver10K/yr
  • amazon flex driver gear4K/yr
  • amazon delivery driver6K/yr
  • amazon flex delivery4K/yr

Reviews and returns

What reviews say buyers love and hate about Amazon Flex

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Brightness/Shine/Glow”
13%of negative reviews mention “Charging”
1.9%of orders come back
“Will Not Charge”
A buyer, on “Charging”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Amazon Flex questions

Answered from the same tracked data.