All Purpose Grease
FailThe products selling today already average 4.7★, so All Purpose Grease is a Fail.
- Flapen Score
- 48 / 100Ranks 3,828 of 7,287 Automotive niches · −1 vs the category median of 4948
- Market size
- $151K/yr148K searches / yr
- 90-day growth
- +3.8%search demand this quarter
- Competition
- 62%top-5 click share · 14 brands · 203 sellers
Flapen Score
All Purpose Grease against its category
The dotted line is the Automotive average. Past it, All Purpose Grease is stronger. Inside it, weaker.
Market
The All Purpose Grease market on Amazon at a glance
Shoppers on Amazon United States searched for All Purpose Grease 148K times last year and spent an estimated $151K. The top 5 brands take 77% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 5.7% of those searches ended in a purchase.
Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $151K a year.
- Searches, last 12 months
- 148K
- Growth, 90 days vs prior 90
- +3.8%
- Conversion, latest week
- 5.7%
- Market size, estimated
- $151Ka year
- Peak month
- May1.4× the quietest month
- Top search term
- automotive greases & lubricants26K searches a year
02 · Price
A sale here is worth $17.84.
Listings sell for $17.84 on average, from $4.34 to $56.18. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $17.84 that is $4K to $9K a year per listing.
- Average price
- $17.84inside the $15 to $100 sweet spot
- Price range
- $4.34–$56.18
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$9K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #13 within Oils & Fluids. It carries 3,624 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 2.5%
- Average rank
- #13in Oils & Fluids
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 3,624per listing
- Listings tracked
- 24
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 83 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 83 months
Products
Top All Purpose Grease products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LubriMatic 11316 Multi-Purpose Grease - 1 Pound Amber
- Price
- $7.72
- Rating
- 4.6/5
- Reviews
- 600
- Age
- 18y ago

Grease RD LITHM 14OZ
- Price
- $7.41
- Rating
- 4.7/5
- Reviews
- 6,856
- Age
- 21y ago

Lucas Oil 10574 Red N Tacky Grease - 1 Pound
- Price
- $9.63
- Rating
- 4.6/5
- Reviews
- 4,829
- Age
- 14y ago

Super Lube Multi-Purpose Synthetic Grease w/ Syncolon - High Temperature Water & Corrosion Resistant Grease - Workshop & Industrial Use - Food Grade - Translucent White - Tube - 3 oz (21030)
- Price
- $10.56
- Rating
- 4.8/5
- Reviews
- 8,859
- Age
- 9y ago

AstraVox White Lithium Grease Multi-Purpose Lubricant Lithium Grease with Brush for Hinges Bearings Gears and Garage Doors Ideal for Automotive Marine Industrial and Household Use (1)
- Price
- $7.99
- Rating
- 4.6/5
- Reviews
- 403
- Age
- 1y ago
Trending
estimated 90-day click momentum
Lucas Oil 14.5 Ounce 10301 Heavy Duty Grease 14.5 oz Green
- Price
- $8.07
- Rating
- 4.8/5
- Reviews
- 3,974
- Age
- 19y ago

Keze Lithium Grease Multi-Purpose Marine Automotive Bike Grease Garage Door Hinge Lubricant High Temp Heavy Duty NLGI 2 Lubricant with Brush for Bearings Sunroof Gears Track Rail 1oz-2 Pack
- Price
- $8.93
- Rating
- 4.5/5
- Reviews
- 223
- Age
- 9mo ago

Lucas Oil 10574 Red N Tacky Grease - 1 Pound
- Price
- $9.63
- Rating
- 4.6/5
- Reviews
- 4,829
- Age
- 14y ago

Valvoline Multi-Vehicle High Temperature Red Grease 14.1 OZ Cartridge
- Price
- $9.17
- Rating
- 4.7/5
- Reviews
- 7,513
- Age
- 20y ago

Lucas Oil 10318 Red N Tacky Grease 3 Ounce Combo Pack
- Price
- $10.53
- Rating
- 4.6/5
- Reviews
- 4,829
- Age
- 5y ago
Newest
by launch date
Keze White Lithium Grease Tube Automotive Grasa De Litio Car Door Grease with Brush NLGI 2 Rust Corrosion Waterproof for Hinges Bearings Gears Bike and Garage Doors Sliding Track 1oz-1 Pack
- Price
- $7.93
- Rating
- 4.5/5
- Reviews
- 223
- Age
- 9mo ago

Keze Lithium Grease Multi-Purpose Marine Automotive Bike Grease Garage Door Hinge Lubricant High Temp Heavy Duty NLGI 2 Lubricant with Brush for Bearings Sunroof Gears Track Rail 1oz-2 Pack
- Price
- $8.93
- Rating
- 4.5/5
- Reviews
- 223
- Age
- 9mo ago

Magnalube-G All Purpose Grease No Drips or Leaks Waterproof High-Temp Dielectric PTFE Lubricant for Door Hinges Tracks 3D Printers Marine Reels Bearings Joints 0.75oz Tube 1-Pack
- Price
- $11.86
- Rating
- 4.7/5
- Reviews
- 121
- Age
- 1y ago

AstraVox White Lithium Grease Multi-Purpose Lubricant Lithium Grease with Brush for Hinges Bearings Gears and Garage Doors Ideal for Automotive Marine Industrial and Household Use (1)
- Price
- $7.99
- Rating
- 4.6/5
- Reviews
- 403
- Age
- 1y ago

Keze High Temp Ceramic Brake Caliper Grease and Pin Parts Lubricant for Auto Break Sliding Pin Pad Prevents Seizing Stops Squeaking with Brush Top Can 8 oz
- Price
- $16.55
- Rating
- 4.7/5
- Reviews
- 757
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
203
Est. top-5 brand share
77%
Top 20: 100%
Est. top-5 click share
62%
Top 20: 96%
Open market
18%
- Lucas Oil35%
- Lubrimatic19%
- Super Lube10%
- Valvoline7%
- AtomLube6%
- Keze5%
- Open — no brand owns it (8 brands, 18%)
Demand
All Purpose Grease search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top All Purpose Grease search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- automotive greases & lubricants26K/yr
- automotive grease22K/yr
- grasa para carros26K/yr
- gear grease11K/yr
- all purpose grease10K/yr
- car grease10K/yr
- grasa9K/yr
- auto grease7K/yr
- multi purpose grease6K/yr
- multipurpose grease6K/yr
Reviews and returns
What reviews say buyers love and hate about All Purpose Grease
We read the reviews and the return reasons for every product selling here.
“False advertising”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common All Purpose Grease questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









