Air Freshener Beads

Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.

Searches, last 12 months

133K

Growth, 90 days vs prior 90

-5.7%

Conversion, latest week

6.6%

Market size, estimated

$112Ka year

Peak month

September1.9× the quietest month

Top search term

clorox fraganzia30K searches a year

Listings sell for $12.69 on average, from $2.16 to $52.59. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $12.69 that is $1K to $3K a year per listing.

Average price

$12.69under the $15 to $100 sweet spot

Price range

$2.16–$52.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.2%of orders · Amazon United States median 2.1%

41% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #229 within Air Fresheners. It carries 9,507 reviews at 3.99 stars, so a new listing needs social proof before a better product.

Sponsored listings

41%

Prime listings

97%

Out of stock, average day

3.8%

Average rank

#229in Air Fresheners

Average rating

3.99 starsAmazon United States average 4.42 stars

Average reviews

9,507per listing

Listings tracked

68

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

57 months