Is 90915-yzzn1 profitable to sell on Amazon United States?

The niche generates $384K/yr across 18 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +27.3%. Flapen's verdict: Worth a look (58/100).

How competitive is the 90915-yzzn1 niche?

8 brands and 48 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in 90915-yzzn1?

Top complaints mined from reviews: Filtration, Size-Overall, Product Condition. The return rate is 1.1%.

When does demand for 90915-yzzn1 peak?

Demand peaks in Apr–May–Jun; the busiest month runs 4.7× the quietest.

What does it cost to enter the 90915-yzzn1 niche?

Listings span $7.31–$52.00; the average listing price is $19.61 (sweet spot $15–$100). The average incumbent carries 941 reviews — the moat a new listing must climb.

90915-yzzn1

Worth a look

Shows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Great1.1%

return rate — above 5% kills the launch gate

Avg price

Great$19.61

avg listing price — sweet spot $15–$100

Price range

Great$7.31–$52.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good941.11

avg incumbent reviews — the moat a new listing must climb

Market size

Good$384K

$384K/yr · 285K searches

Growth

Good+27.3%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad90%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, 90915-yzzn1 is a $384K/yr Amazon United States market (285K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 58/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

90915-yzzn1 market data

Units sold / yr: 20K–25K; avg 1,250–1,500/product
Revenue / yr: $392K–$490K; units × avg price
Conversion rate: 6.9%
Avg BSR: #766
Page quality: 0%
Prime: 100%
Sponsored: 61%
Out of stock: 7.7%
Avg brand age: 53 months
Avg seller age: 146 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 rising

Sellers

Top-5 brand share

90%

Top 20: 97%

Top-5 click share

64%

Top 20: 100%

Open market

Toyota77%
HOONHERY4%
APSG4%
--3%
RAQX3%
DIINGO2%
Open — no brand owns it (2 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +27.3% search growth over the last 90 days.

Peak months: Apr, May, Jun · busiest ÷ quietest = 4.7×

Open Trend

Top 90915-yzzn1 search terms

toyota oil filter74K/yr +17.5%4.2% conv.
90915-yzzn146K/yr +45.5%7.4% conv.
90915-yzzn1 toyota oil filter28K/yr +49.1%7.8% conv.
tacoma oil filter17K/yr +13.9%6.1% conv.
toyota tacoma oil filter16K/yr +11.1%5.2% conv.
toyota camry oil filter10K/yr +14.4%4.1% conv.
toyota corolla oil filter9K/yr +40.5%3.0% conv.
rav4 oil filter8K/yr +22.6%3.2% conv.
90915yzzn16K/yr +82.8%5.1% conv.
toyota 90915-yzzn17K/yr +12.1%7.8% conv.

All search terms

Top 90915-yzzn1 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Toyota Genuine Oil Filter 90915-YZZN1 OEM Engine Filter for Toyota and Lexus

Toyota$9.824.8★728 rev

TOYOTA 04152-YZZA1 Replaceable Element (2)

Toyota$14.914.8★6,212 rev

Genuine Toyota Oil Filter

Toyota$7.314.8★2,712 rev

Toyota Genuine Parts 90915-YZZF2 Oil Filter 1 Case (QTY 10)

Toyota$52.004.7★535 rev

Toyota Genuine Parts 04152-YZZA1 Oil Filter and 90430-12028 Oil Drain Plug Gasket Oil Change Kit

Toyota$9.864.8★601 rev

Newest

by launch date

(6pcs) 90915-YZZF2 90915-YZZN1 Engine Oil Filters with Drain Plug Washers Compatible with Toyota Corolla 1993-21 Camry 1992-01 Prius 2001-09 Yaris 2006-19 Matrix 2003-08 90915-10009 90915-YZZE1

HengShine$25.146 rev

1mo ago

90915-YZZN2 Engine Oil Filter 90915-YZZN1 is Suitable For Toyota Rav4 Camry Corolla Prius Highlander Avalon Lexus Replacement 90915-10009 90915-YZZF2 (6PCS)

HOONHERY$25.805 rev

3mo ago

90915-YZZE1 Engine Oil Filter 6-Pack Replacement for Toyota & Lexus Fits Camry Corolla RAV4 Prius Highlander Avalon

HOONHERY$25.825 rev

6mo ago

3 PCS Oil Filter 90915-YZZN1 with Drain Plug Washers Compatible with Toyota Prius 1.5L 2001-2009 Yaris 1.5L 2006-2019 Matrix 1.8L 2003-2008 Corolla 1.8L 1993-2021 Camry 2.2L 1992-2001.

RAQX$20.849 rev

10mo ago

3PCS 90915-YZZN1 Engine Oil Filters with Drain Plug Washers Compatible with Toyota Corolla 1.8L 1993-2021 Camry 2.2L 1992-2001 Prius 1.5L 2001-2009 Yaris 1.5L 2006-2019 Matrix 1.8L 2003-2008

WZHAON$20.6535 rev

1y ago

What buyers say about 90915-yzzn1

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall26%

“fits just as it should”

Filtration25%

“Easy way to get the filters I need”

Quality-Overall15%

“Good solid product”

Value For Money14%

“Cant beat the price”

Advertised Vs Actual Product8%

“As advertised”

Efficiency2%

“It help your going”

Leak-Proof2%

“Doesnt leak”

Assembly/Installation1%

“Easy installation”

Ease Of Use1%

“Easy to use”

Maintenance And Repair1%

“convenient for regular maintenance”

What buyers complain about

Filtration38%

“Obviously you dont know how well they filter”

Size-Overall16%

“Didn't fit”

Product Condition10%

“Definitely was used”

Compatibility-Overall5%

“Doesnt fit 2012 toyota highlander false advertising”

Advertised Vs Actual Product5%

“Does not fit 07 toyota matrix like says”

Value For Money4%

“found out its cheaper at the Toyota dealership”

Thickness1%

“The factory package is only thin cardboard like paper”

Quality-Overall1%

“These were super low quality”

Leak-Proof1%

“caused a leak”

Lubrication1%

“When I looked at the filter it felt greasy with oil”

Top return reasons

Size-Overall41%

Compatibility-Overall20%

Filtration17%

Advertised Vs Actual Product6%

Value For Money6%

Defective Material/Parts5%

Product Condition1%

Functionality-Overall1%