90430-12031
FailThe top 5 products take 82% of clicks, so 90430-12031 is a Fail.
- Flapen Score
- 42 / 100Ranks 5,591 of 7,287 Automotive niches · −7 vs the category median of 4942
- Market size
- $127K/yr105K searches / yr
- 90-day growth
- +8.7%search demand this quarter
- Competition
- 82%top-5 click share · 9 brands · 23 sellers
Flapen Score
90430-12031 against its category
The dotted line is the Automotive average. Past it, 90430-12031 is stronger. Inside it, weaker.
Market
The 90430-12031 market on Amazon at a glance
Shoppers on Amazon United States searched for 90430-12031 105K times last year and spent an estimated $127K. The top 5 brands take 82% of clicks. Demand peaks in May. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 12.9% of those searches ended in a purchase.
Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved +8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $127K a year.
- Searches, last 12 months
- 105K
- Growth, 90 days vs prior 90
- +8.7%
- Conversion, latest week
- 12.9%
- Market size, estimated
- $127Ka year
- Peak month
- May1.7× the quietest month
- Top search term
- 90430-1203127K searches a year
02 · Price
A sale here is worth $9.36.
Listings sell for $9.36 on average, from $4.49 to $20.05. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $9.36 that is $9K to $12K a year per listing.
- Average price
- $9.36under the $15 to $100 sweet spot
- Price range
- $4.49–$20.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $9K–$12K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Gaskets. It carries 2,205 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #17in Gaskets
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 2,205per listing
- Listings tracked
- 9
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top 90430-12031 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Genuine Toyota - Oil Drain Plug Gaskets (QTY10)
- Price
- $14.64
- Rating
- 4.7/5
- Reviews
- 6,118
- Age
- 14y ago

90430-12031 (26PCS) Oil Drain Plug Gasket Washer Premium Durable Aluminum Crush Washer - Leak-Proof OEM Replacement Fits Toyota/Lexus/Scion
- Price
- $4.89
- Rating
- 4.7/5
- Reviews
- 136
- Age
- 10mo ago

90430-12031 (24Pcs) Aluminum Oil Drain Plug Gaskets Fits for Toyota Lexus Scion Crush Washer Seals Replaces# 9043012031
- Price
- $7.17
- Rating
- 4.7/5
- Reviews
- 3,383
- Age
- 5y ago

24PCS Dcoecue 90430-12031 Oil Drain Plug Gaskets
- Price
- $4.49
- Rating
- 4.7/5
- Reviews
- 268
- Age
- 11mo ago
![[OEM Products] BENEDETTO Auto Service 10 PCS Oil Drain Plug gaskets/Crush washers Replacement for Toyota Drain Plug Washer Replaces# 90430-12031 Aluminum (QTY10)](https://m.media-amazon.com/images/I/4195qrx9yLL.jpg)
[OEM Products] BENEDETTO Auto Service 10 PCS Oil Drain Plug gaskets/Crush washers Replacement for Toyota Drain Plug Washer Replaces# 90430-12031 Aluminum (QTY10)
- Price
- $13.98
- Rating
- 4.6/5
- Reviews
- 138
- Age
- 4y ago
Trending
estimated 90-day click momentum
90430-12031 (26PCS) Oil Drain Plug Gasket Washer Premium Durable Aluminum Crush Washer - Leak-Proof OEM Replacement Fits Toyota/Lexus/Scion
- Price
- $4.89
- Rating
- 4.7/5
- Reviews
- 136
- Age
- 10mo ago

24PCS Dcoecue 90430-12031 Oil Drain Plug Gaskets
- Price
- $4.49
- Rating
- 4.7/5
- Reviews
- 268
- Age
- 11mo ago

(24Pcs) Oil Drain Plug Gaskets Replacement for Toyota Lexus Scion Crush Washer Seals Replaces# 9043012031 Aluminum
- Price
- $7.01
- Rating
- 4.5/5
- Reviews
- 799
- Age
- 5y ago

25-PCS 90430-12031 M12 Oil Drain Plug Gasket Washer Crush Seal - Premium Aluminum Crush Washer Replaces OEM 90430-12031 for Toyota/Lexus/Scion Oil Pan Drain Plug Gasket
- Price
- $5.04
- Rating
- 4.7/5
- Reviews
- 1,534
- Age
- 2y ago
![[OEM Products] BENEDETTO Auto Service 10 PCS Oil Drain Plug gaskets/Crush washers Replacement for Toyota Drain Plug Washer Replaces# 90430-12031 Aluminum (QTY10)](https://m.media-amazon.com/images/I/4195qrx9yLL.jpg)
[OEM Products] BENEDETTO Auto Service 10 PCS Oil Drain Plug gaskets/Crush washers Replacement for Toyota Drain Plug Washer Replaces# 90430-12031 Aluminum (QTY10)
- Price
- $13.98
- Rating
- 4.6/5
- Reviews
- 138
- Age
- 4y ago
Newest
by launch date
90430-12031 (26PCS) Oil Drain Plug Gasket Washer Premium Durable Aluminum Crush Washer - Leak-Proof OEM Replacement Fits Toyota/Lexus/Scion
- Price
- $4.89
- Rating
- 4.7/5
- Reviews
- 136
- Age
- 10mo ago

24PCS Dcoecue 90430-12031 Oil Drain Plug Gaskets
- Price
- $4.49
- Rating
- 4.7/5
- Reviews
- 268
- Age
- 11mo ago

25-PCS 90430-12031 M12 Oil Drain Plug Gasket Washer Crush Seal - Premium Aluminum Crush Washer Replaces OEM 90430-12031 for Toyota/Lexus/Scion Oil Pan Drain Plug Gasket
- Price
- $5.04
- Rating
- 4.7/5
- Reviews
- 1,534
- Age
- 2y ago

100PCS Oil Drain Plug Gaskets Replacement for Toyota Lexus Scion Crush Washer Seals Replaces# 9043012031 Aluminum
- Price
- $20.05
- Rating
- 4.8/5
- Reviews
- 139
- Age
- 3y ago
![[OEM Products] BENEDETTO Auto Service 10 PCS Oil Drain Plug gaskets/Crush washers Replacement for Toyota Drain Plug Washer Replaces# 90430-12031 Aluminum (QTY10)](https://m.media-amazon.com/images/I/4195qrx9yLL.jpg)
[OEM Products] BENEDETTO Auto Service 10 PCS Oil Drain Plug gaskets/Crush washers Replacement for Toyota Drain Plug Washer Replaces# 90430-12031 Aluminum (QTY10)
- Price
- $13.98
- Rating
- 4.6/5
- Reviews
- 138
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
23
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
82%
Top 20: 100%
Open market
12%
- Toyota33%
- Biabari16%
- KOROP AUTO PARTS15%
- Dcoecue10%
- BENEDETTO7%
- AULDAY7%
- Open — no brand owns it (3 brands, 12%)
Demand
90430-12031 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 1.7×
Search terms
Top 90430-12031 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- 90430-1203127K/yr
- 90430-12031 toyota oil drain plug gaskets14K/yr
- toyota oem oil drain plug washer12K/yr
- toyota oil drain plug gasket13K/yr
- toyota drain plug gasket12K/yr
- toyota crush washer5K/yr
- toyota oil drain plug crush washer5K/yr
- toyota 90430-120315K/yr
- 90430120314K/yr
- toyota oem oil drain plug gasket5K/yr
Reviews and returns
What reviews say buyers love and hate about 90430-12031
We read the reviews and the return reasons for every product selling here.
“A quick lube oil change place nearly destroyed my engine in a Jiffy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 90430-12031 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









