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9005 Halogen Headlight Bulbs

Fail

The top 5 brands take 98% of clicks, so 9005 Halogen Headlight Bulbs is a Fail.

Flapen Score
40
40 / 100
Ranks 6,010 of 7,287 Automotive niches · −9 vs the category median of 49
Market size
$259K/yr142K searches / yr
90-day growth
-33.9%search demand this quarter
Competition
59%top-5 click share · 6 brands · 76 sellers

Flapen Score

9005 Halogen Headlight Bulbs against its category

The dotted line is the Automotive average. Past it, 9005 Halogen Headlight Bulbs is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 9005 Halogen Headlight Bulbs market on Amazon at a glance

Shoppers on Amazon United States searched for 9005 Halogen Headlight Bulbs 142K times last year and spent an estimated $259K. The top 5 brands take 98% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -33.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $259K a year.

Searches, last 12 months
142K
Growth, 90 days vs prior 90
-33.9%
Conversion, latest week
5.7%
Market size, estimated
$259Ka year
Peak month
March4.3× the quietest month
Top search term
sylvania 9005 headlight bulb44K searches a year

02 · Price

A sale here is worth $31.90.

Listings sell for $31.90 on average, from $8.89 to $95.05. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $31.90 that is $16K to $24K a year per listing.

Average price
$31.90inside the $15 to $100 sweet spot
Price range
$8.89–$95.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$16K–$24K
Returns
7.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #117 within Lights, Bulbs & Indicators. It carries 2,765 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
94%
Out of stock, average day
0.0%
Average rank
#117in Lights, Bulbs & Indicators
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
2,765per listing
Listings tracked
18

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
40 months

Products

Top 9005 Halogen Headlight Bulbs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 rising

Sellers

76

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

0%

  • Brand 181%
  • Brand 26%
  • Brand 34%
  • Brand 44%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

9005 Halogen Headlight Bulbs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Spike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 4.3×

Search terms

Top 9005 Halogen Headlight Bulbs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sylvania 9005 headlight bulb44K/yr
  • sylvania 900523K/yr
  • 9005 halogen headlight bulbs13K/yr
  • sylvania hb3 u 900513K/yr
  • silverstar ultra 90059K/yr
  • sylvania silverstar ultra 90056K/yr
  • sylvania 9005 silverstar ultra6K/yr
  • 9005 silverstar ultra headlight bulbs6K/yr
  • silverstar headlight 90053K/yr
  • 9005 halogen bulb4K/yr

Reviews and returns

What reviews say buyers love and hate about 9005 Halogen Headlight Bulbs

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Brightness/Shine/Glow”
25%of negative reviews mention “Durability”
7.5%of orders come back
“Not durable”
A buyer, on “Durability”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 9005 Halogen Headlight Bulbs questions

Answered from the same tracked data.