69j-13440-04-00 yamaha oil filter
Worth a lookShows searches that convert (18.5% search→purchase), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.
Conversion
Incredible18.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$26.34avg listing price — sweet spot $15–$100
Review moat
Great208.33avg incumbent reviews — the moat a new listing must climb
Price range
Great$7.11–$80.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+78.4%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad84%top-5 click share — a locked-up shelf
Market size
Bad$44K$44K/yr · 9K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, 69j-13440-04-00 yamaha oil filter is a $44K/yr Amazon United States market (9K searches/yr). The top 5 brands hold 96% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
69j-13440-04-00 yamaha oil filter market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- $53K–$66K
- units × avg price
- Conversion rate
- 18.5%
- Avg BSR
- #380
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 67%
- Out of stock
- 10.0%
- Avg brand age
- 33 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
37
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- Yamaha Motor62%
- Neomech13%
- Deflife12%
- LCGLY5%
- LOCOPOW5%
- Kanimp4%
Demand
Weekly Amazon search volume, last 12 weeks — +78.4% search growth over the last 90 days.Top 69j-13440-04-00 yamaha oil filter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Yamaha Oil Filter #69J-13440-04-00
Yamaha Motor$22.964.8★357 rev
Yamaha OEM 69J-13440-04-00-4
Yamaha Motor$21.924.8★416 rev
69J-13440-04-00 Oil Filter For Yamaha F150 F200 F225 F250 FL150 FL200 FL225 FL250 Outboard Engine FX HO Cruiser SHO SVHO FSH190 195 212 222 242 252 255 275 AR SX 240 250 69J-13440-03-00 (2 pcs)
Neomech$15.624.8★5 rev
Oil Filter Element Assy Oil Cleaner 69J-13440-04-00; 69J-13440-03-0069J134400400
Deflife$7.113.9★15 rev
LCGLY Oil Fliter 69J-13440-04-00 69J-13440-03-00 Fit for Yamaha Outboard motor F150 F175 F200 LF200 F225 LF250 LF150 AR SX SE190 195 240 212 222 252 255 Wave Runner FX HO FZR VX VXR Center Consoles
LCGLY$9.964.7★14 rev
Newest
by launch date
69J-13440-03-00 69J-13440-04-00 Oil Filter for Yamaha F150 F175 F200 F225 F250 Outboard Engine FX HO Cruiser SHO SVHO FSH190 195 212 222 242 252 255 275 AR SX 240 250 Series Sport Boat (2 PCS)
Kanimp$15.894 rev
69J-13440-04-00 Oil Filter For Yamaha F150 F200 F225 F250 FL150 FL200 FL225 FL250 Outboard Engine FX HO Cruiser SHO SVHO FSH190 195 212 222 242 252 255 275 AR SX 240 250 69J-13440-03-00 (2 pcs)
Neomech$15.625 rev
LCGLY Oil Fliter 69J-13440-04-00 69J-13440-03-00 Fit for Yamaha Outboard motor F150 F175 F200 LF200 F225 LF250 LF150 AR SX SE190 195 240 212 222 252 255 Wave Runner FX HO FZR VX VXR Center Consoles
LCGLY$9.9614 rev
Oil Filter Element Assy Oil Cleaner 69J-13440-04-00; 69J-13440-03-0069J134400400
Deflife$7.1115 rev
LOCOPOW Oil Filter 69J-13440-04-00 69J-13440-03-00 for Yamaha F150 F175 F200 F225 F250 Outboard Engine FX HO Cruiser SHO SVHO FSH190 195 212 222 242 252 255 275 AR SX 240 250 Series Sport Boat
LOCOPOW$10.4553 rev
Trending
90-day click momentum69J-13440-03-00 69J-13440-04-00 Oil Filter for Yamaha F150 F175 F200 F225 F250 Outboard Engine FX HO Cruiser SHO SVHO FSH190 195 212 222 242 252 255 275 AR SX 240 250 Series Sport Boat (2 PCS)
Kanimp$15.895.0★
69J-13440-04-00 Oil Filter For Yamaha F150 F200 F225 F250 FL150 FL200 FL225 FL250 Outboard Engine FX HO Cruiser SHO SVHO FSH190 195 212 222 242 252 255 275 AR SX 240 250 69J-13440-03-00 (2 pcs)
Neomech$15.624.8★
Yamaha Yamalube Watercraft II (10W-40) Oil Change Kit #LUB-WTRCG-KT-10
Yamaha Motor$52.254.7★
LOCOPOW Oil Filter 69J-13440-04-00 69J-13440-03-00 for Yamaha F150 F175 F200 F225 F250 Outboard Engine FX HO Cruiser SHO SVHO FSH190 195 212 222 242 252 255 275 AR SX 240 250 Series Sport Boat
LOCOPOW$10.454.5★
Yamaha Oil Change Kit #69J-13440-03-00
Yamaha Motor$80.914.8★
What buyers say about 69j-13440-04-00 yamaha oil filter
What buyers praise and complain about, mined from review topics.What buyers love
“Great OEM filter”
“cheaper than getting it from a yamaha dealer”
“Good quality”
“Did the job”
“Perfect fit for my 2006 Yamaha F200TXR outboard engine”
“Very easy to use”
What buyers complain about
“Therefore, I have no confidence in the specifications or quality of materials used”
“False Advertising”
“torn so it was an obvious returned item”
“This filter is also about 1/2 shorter than the one I replaced”
“This is the cheapest filter on Amazon with this part number”
Top return reasons
Common questions
- Is 69j-13440-04-00 yamaha oil filter profitable to sell on Amazon United States?
- The niche generates $44K/yr across 9 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +78.4%. Flapen's verdict: Worth a look (52/100).
- How competitive is the 69j-13440-04-00 yamaha oil filter niche?
- 6 brands and 37 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in 69j-13440-04-00 yamaha oil filter?
- Top complaints mined from reviews: Material Quality, Advertised Vs Actual Product, Product Condition. The return rate is 0.9%.
- What does it cost to enter the 69j-13440-04-00 yamaha oil filter niche?
- Listings span $7.11–$80.91; the average listing price is $26.34 (sweet spot $15–$100). The average incumbent carries 208 reviews — the moat a new listing must climb.