Is 6.7 powerstroke oil filter profitable to sell on Amazon United States?

The niche generates $65K/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +15.3%. Flapen's verdict: Skip it (46/100).

How competitive is the 6.7 powerstroke oil filter niche?

10 brands and 92 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in 6.7 powerstroke oil filter?

Top complaints mined from reviews: Filtration, Leak-Proof, Quality-Overall. The return rate is 0.9%.

When does demand for 6.7 powerstroke oil filter peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the 6.7 powerstroke oil filter niche?

Listings span $14.46–$274.92; the average listing price is $50.41 (sweet spot $15–$100). The average incumbent carries 846 reviews — the moat a new listing must climb.

6.7 powerstroke oil filter

Skip it

A small market ($65K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great$50.41

avg listing price — sweet spot $15–$100

Review moat

Good846.17

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good5.0%

search→purchase rate — share of searches ending in a sale

Growth

Okay+15.3%

90-day search growth — must beat 0% to launch

Price range

Okay$14.46–$274.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Market size

Bad$65K

$65K/yr · 26K searches

Competition

Bad80%

top-5 click share — a locked-up shelf

Signals High Price

According to Flapen's Amazon United States niche tracking, 6.7 powerstroke oil filter is a $65K/yr Amazon United States market (26K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 46/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

6.7 powerstroke oil filter market data

Units sold / yr: 3K–4K; avg 250–500/product
Revenue / yr: $151K–$202K; units × avg price
Conversion rate: 5.0%
Avg BSR: #808
Page quality: 0%
Prime: 92%
Sponsored: 58%
Out of stock: 1.0%
Avg brand age: 54 months
Avg seller age: 170 days

Competition & brand share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 rising

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

10%

Motorcraft46%
Doc's Auto Parts17%
Pacific Performance Engineering14%
Wix5%
KOROP5%
K&N3%
Open — no brand owns it (4 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +15.3% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top 6.7 powerstroke oil filter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Motorcraft Engine Oil Filter- FL-2124-S (Replaces FL-2051-S/FL-2051) (OE Replacement for Ford: (Super Duty: 11-26 F-250/F-350/F-450 11-25 F-550 21-25 F-600) and (16-19 & 21-26 F-650/F-750) Vehicles)

Motorcraft$24.514.7★1,637 rev

Docs Diesel Oil Filter D6128 | Compatible with Ford 6.7L Powerstroke F250 F350 F450 F550 2011+ Ford 6.7L Powerstroke F650 F750 2017+ | Replaces FL2051

Doc's Auto Parts$15.714.5★400 rev

Pacific Performance Engineering Premium High-Efficiency Engine Oil Filter compatible with 2011-2024 Ford Superduty 6.7L Power Stroke

Pacific Performance Engineering$38.544.7★76 rev

Motorcraft - Oil Filter (FL2051S)

Motorcraft$31.154.8★6,497 rev

WIX 57151XP WIX XP Oil Filter Replacement Built for Synthetic Oil - Compatible With Ford F-Series Super Duty PU w/ 6.7L diesel (11-14)

Wix$25.454.7★415 rev

Newest

by launch date

6.7 Powerstroke Oil Filter Compatible with 2011-2025 Ford F250 F350 F450 F550 F650 F750 6.7L Diesel Engine Replaces FL2124S FL2051

KOROP$14.4639 rev

9mo ago

Pacific Performance Engineering Premium High-Efficiency Engine Oil Filter compatible with 2011-2024 Ford Superduty 6.7L Power Stroke

Pacific Performance Engineering$38.5476 rev

2y ago

Oil Filter Compatible with 2011-2024 Ford F250 F350 F450 F550 F650 F750 6.7L Powerstroke Diesel Engine Replacement for FL2124S FL2051S BC3Q-6714-CA BC3Z-6731-B

KCGLOBAL$15.4957 rev

2y ago

6.7 Powerstroke Oil Filter Compatible with 2011-2025 Ford F250 F350 F450 F550 F650 F750 6.7L Diesel Engine Replaces FL2124S FL2051S BC3Z-6731-B B7379 57151

ZIMGLOBAL$14.5918 rev

2y ago

FL2124S Oil filter FD4625 Fuel Filter FA1927 Air Filter Fits for 2017-2019 Ford F250 F350 F450 F550 Super Duty 6.7L V8 Replaces FD-4624 FL2051S BC3Z-6731-B FA-1927 HC3Z-9601-A

wzyufon$68.4310 rev

3y ago

What buyers say about 6.7 powerstroke oil filter

What buyers praise and complain about, mined from review topics.

What buyers love

Filtration27%

“Decent filter,”

Quality-Overall21%

“Seems to be good quality filter - good fit”

Size-Overall13%

“Fit ok”

Value For Money9%

“Good price”

Assembly/Installation7%

“Easy installation”

Advertised Vs Actual Product4%

“Works as advertised”

Leak-Proof2%

“The rubber gasket didn't leak/drip at all”

Fuel Efficiency2%

“Docs Diesel Great Company With many quality products”

Durability2%

“Durability was good”

Efficiency2%

“About 3000 miles so far seems to function beautifully”

What buyers complain about

Filtration23%

“Almost cost me a 10k engine for a cheap filter”

Leak-Proof18%

“cant stop it from leaking”

Quality-Overall11%

“Trash”

Size-Overall7%

“it didn't fit”

Value For Money7%

“Cheap”

Defective Material/Parts5%

“Piece of S*** Product failed within first 30 seconds of starting truck after install”

Ease Of Use5%

“Do not use”

Assembly/Installation4%

“when screwing it seemed it wasn't screwing properly”

Durability2%

“blew out the side”

Product Condition2%

“Used”

Top return reasons

Filtration43%

Size-Overall14%

Advertised Vs Actual Product9%

Value For Money7%

Defective Material/Parts7%

Compatibility-Overall4%

Leak-Proof4%

Noise Level2%

Product Condition2%

Quality-Overall1%

Common questions

Is 6.7 powerstroke oil filter profitable to sell on Amazon United States?: The niche generates $65K/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +15.3%. Flapen's verdict: Skip it (46/100).
How competitive is the 6.7 powerstroke oil filter niche?: 10 brands and 92 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in 6.7 powerstroke oil filter?: Top complaints mined from reviews: Filtration, Leak-Proof, Quality-Overall. The return rate is 0.9%.
When does demand for 6.7 powerstroke oil filter peak?: Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the 6.7 powerstroke oil filter niche?: Listings span $14.46–$274.92; the average listing price is $50.41 (sweet spot $15–$100). The average incumbent carries 846 reviews — the moat a new listing must climb.

6.7 powerstroke oil filter

6.7 powerstroke oil filter market data

Competition & brand share

Demand & seasonality

Top 6.7 powerstroke oil filter products on Amazon

Top sellers

Newest

Trending

What buyers say about 6.7 powerstroke oil filter

What buyers love

What buyers complain about

Top return reasons

Common questions

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