5w50 Full Synthetic Oil

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $508K a year.

Searches, last 12 months

182K

Growth, 90 days vs prior 90

+20.1%

Conversion, latest week

5.7%

Market size, estimated

$508Ka year

Peak month

May1.8× the quietest month

Top search term

5w50 full synthetic motor oil31K searches a year

Listings sell for $49.08 on average, from $10.48 to $153.35. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $49.08 that is $12K to $25K a year per listing.

Average price

$49.08inside the $15 to $100 sweet spot

Price range

$10.48–$153.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$12K–$25K

Returns

0.6%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #645 within Fluids & Maintenance. It carries 738 reviews at 4.81 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

85%

Out of stock, average day

0.0%

Average rank

#645in Fluids & Maintenance

Average rating

4.81 starsAmazon United States average 4.42 stars

Average reviews

738per listing

Listings tracked

26

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

85 months