5w-30 Full Synthetic 1 Quart

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.

Searches, last 12 months

63K

Growth, 90 days vs prior 90

+11.1%

Conversion, latest week

9.7%

Market size, estimated

$122Ka year

Peak month

April2.8× the quietest month

Top search term

5w30 full synthetic 1 quart19K searches a year

Listings sell for $20.09 on average, from $5.50 to $48.76. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $20.09 that is $5K to $10K a year per listing.

Average price

$20.09inside the $15 to $100 sweet spot

Price range

$5.50–$48.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$5K–$10K

Returns

0.6%of orders · Amazon United States median 2.1%

32% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #98 within Oils & Fluids. It carries 6,469 reviews at 4.79 stars, so a new listing needs social proof before a better product.

Sponsored listings

32%

Prime listings

96%

Out of stock, average day

0.0%

Average rank

#98in Oils & Fluids

Average rating

4.79 starsAmazon United States average 4.42 stars

Average reviews

6,469per listing

Listings tracked

28

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 115 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

115 months