428 chain
Worth a lookShows a sweet-spot price point ($26.60 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$26.60avg listing price — sweet spot $15–$100
Price range
Incredible$15.17–$73.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great228.6avg incumbent reviews — the moat a new listing must climb
Brand share
Great58%top-5 brand share — no brand owns this niche
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Growth
Good+30.1%90-day search growth — must beat 0% to launch
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$106K$106K/yr · 58K searches
According to Flapen's Amazon United States niche tracking, 428 chain is a $106K/yr Amazon United States market (58K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in May. Verdict: Worth a look — 60/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
428 chain market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $106K–$133K
- units × avg price
- Conversion rate
- 6.9%
- Avg BSR
- #141
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 0.7%
- Avg brand age
- 52 months
- Avg seller age
- 209 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
21 rising
Sellers
58
Top-5 brand share
58%
Top 20: 99%
Top-5 click share
43%
Top 20: 82%
Open market
33%
- LKSM17%
- JT12%
- RK Racing Chain10%
- KAMIER10%
- YOXUFA10%
- GOLKNHA8%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +30.1% search growth over the last 90 days.Peak months: May · busiest ÷ quietest = 1.8×
Top 428 chain search terms
- 428 chain43K/yr
- 428 motorcycle chain11K/yr
- 428h chain4K/yr
Top 428 chain products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LKSM 428H Motorcycle Gold Chain 130 Links with Chain Breaker for 125 150 200cc Motorcycle Mini Bike Dirt Bike Go Kart Compatible with SSR TaoTao Coolster Apollo Baja Kazuma Chinese ATV
LKSM$26.174.4★40 rev

YOXUFA 428 Motorcycle Chain 102 Links for 110cc 125cc 150cc CRF50 XR50 Coolster Apollo 50cc 70cc 90cc Pit Dirt Bike 4 Wheeler ATV Quad TTR225 Grom TaoTao DB17 DB27 Blazer Sunl Vitacci Go Kart Parts
YOXUFA$15.844.4★112 rev

DYC 428H Motorcycle Chain 122 Links with Chain Breaker 428 Heavy Duty Chain for 125 150 200cc Motorcycle Mini Bike Dirt Bike Go Kart Compatible with SSR TaoTao Coolster Apollo Baja Kazuma Chinese ATV
DYCTAHO$24.614.3★331 rev

RK Racing Chain M428H-140 (428 Series) 140-Links Standard Non O-Ring Chain with Connecting Link
RK Racing Chain$25.914.8★58 rev

KAMIER 428 Motorcycle Chain 132 Link Gold with Chain Breaker for TTR125 TTR225 Hawk 250 Boom Vader 125 Apollo RFZ TaoTao Coleman 110cc 125cc 150cc Pit Dirt Bike 4 Wheeler ATV Go Kart Heavy Duty Parts
KAMIER$28.244.4★120 rev
Newest
by launch date
GOLKNHA 428H Drive Chain 108 Link with 6pcs Connecting Master Link Compatible with Kawasaki for Yamaha for Honda 125cc 250cc SSR YCF Street Bike Quad Scooter ATV Dirt Pit Bike
GOLKNHA$16.6425 rev

Podoy 428 Motorcycle Chain 132 Links Gold with Chain Breaker Heavy Duty Drive Chain Replacement for 110cc 125cc 150cc Pit Dirt Bike ATV Go Kart
Podoy$25.12638 rev

LKSM 428H Motorcycle Chain Gold 140 Links with Chain Breaker for 125 150 200cc Motorcycle Mini Bike Dirt Bike Go Kart Compatible with SSR TaoTao Coolster Apollo Baja Kazuma Chinese ATV
LKSM$29.058 rev

LKSM 428H Motorcycle Gold Chain 130 Links with Chain Breaker for 125 150 200cc Motorcycle Mini Bike Dirt Bike Go Kart Compatible with SSR TaoTao Coolster Apollo Baja Kazuma Chinese ATV
LKSM$26.1740 rev

KAMIER 428 Motorcycle Chain 132 Link Gold with Chain Breaker for TTR125 TTR225 Hawk 250 Boom Vader 125 Apollo RFZ TaoTao Coleman 110cc 125cc 150cc Pit Dirt Bike 4 Wheeler ATV Go Kart Heavy Duty Parts
KAMIER$28.24120 rev
Trending
90-day click momentum
Podoy 428 Motorcycle Chain 132 Links Gold with Chain Breaker Heavy Duty Drive Chain Replacement for 110cc 125cc 150cc Pit Dirt Bike ATV Go Kart
Podoy$25.124.4★

JT Chain JTC428HDR124SL (428 Series) Black Steel 124 Link Heavy Duty Non O-Ring Chain with Connecting Link
JT$17.144.6★

GOLKNHA 428H Drive Chain 108 Link with 6pcs Connecting Master Link Compatible with Kawasaki for Yamaha for Honda 125cc 250cc SSR YCF Street Bike Quad Scooter ATV Dirt Pit Bike
GOLKNHA$16.644.6★

GOLKNHA 428H Drive Chain 102 Link with 6pcs Connecting Master Link Compatible with 50cc 70cc 90cc 110cc Motorcycle Bike ATV Quad Go Kart 4 Wheeler Seamless Small Tube
GOLKNHA$15.174.6★

NICHE Gold 428 X-Ring Chain 130 Links with Connecting Master Link
NICHE$35.994.7★
What buyers say about 428 chain
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Perfect fit”
“It was cheaper than the shorter chain”
“Works great”
“Looks durable”
“master links for easy install”
“It was perfect for my kp mini 150”
“Comes in handy”
“This chain feels solid”
“the chain is made of good materials”
What buyers complain about
“Chain breaker broke”
“Never seen a chain with that much paste / anti corrosion coating”
“Absolutely garbage”
“Cut and sent back previously”
“its barely stretching at all”
“Dont fit”
“Doesnt fit ttr125le”
Top return reasons
Common questions
- Is 428 chain profitable to sell on Amazon United States?
- The niche generates $106K/yr across 40 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +30.1%. Flapen's verdict: Worth a look (60/100).
- How competitive is the 428 chain niche?
- 21 brands and 58 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 58% of demand.
- What do buyers complain about in 428 chain?
- Top complaints mined from reviews: Durability, Rusts/Corrodes, Quality-Overall. The return rate is 2.8%.
- When does demand for 428 chain peak?
- Demand peaks in May; the busiest month runs 1.8× the quietest.
- What does it cost to enter the 428 chain niche?
- Listings span $15.17–$73.39; the average listing price is $26.60 (sweet spot $15–$100). The average incumbent carries 229 reviews — the moat a new listing must climb.