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3157a Bulb

Fail

Demand is soft, at -13.1% this quarter, so 3157a Bulb is a Fail.

Flapen Score
37
37 / 100
Ranks 6,498 of 7,287 Automotive niches · −12 vs the category median of 49
Market size
$191K/yr116K searches / yr
90-day growth
-13.1%search demand this quarter
Competition
71%top-5 click share · 9 brands · 39 sellers

Flapen Score

3157a Bulb against its category

The dotted line is the Automotive average. Past it, 3157a Bulb is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 3157a Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for 3157a Bulb 116K times last year and spent an estimated $191K. The top 5 brands take 91% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 13.3% of those searches ended in a purchase.

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $191K a year.

Searches, last 12 months
116K
Growth, 90 days vs prior 90
-13.1%
Conversion, latest week
13.3%
Market size, estimated
$191Ka year
Peak month
January1.9× the quietest month
Top search term
3157a19K searches a year

02 · Price

A sale here is worth $12.42.

Listings sell for $12.42 on average, from $7.18 to $22.59. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $12.42 that is $6K to $9K a year per listing.

Average price
$12.42under the $15 to $100 sweet spot
Price range
$7.18–$22.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$6K–$9K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #128 within Lights, Bulbs & Indicators. It carries 8,171 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#128in Lights, Bulbs & Indicators
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
8,171per listing
Listings tracked
17

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top 3157a Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

39

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

5%

  • Brand 141%
  • Brand 235%
  • Brand 36%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (3 brands, 5%)

Demand

3157a Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.9×

Search terms

Top 3157a Bulb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 3157a19K/yr
  • 3157na10K/yr
  • 4157na bulb11K/yr
  • 3157na bulb13K/yr
  • 3157 amber bulb13K/yr
  • 3157 turn signal bulb9K/yr
  • 3157a bulb13K/yr
  • 3157a turn signal bulb11K/yr
  • 3157 bulb amber7K/yr
  • 3157 amber6K/yr

Reviews and returns

What reviews say buyers love and hate about 3157a Bulb

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Brightness/Shine/Glow”
16%of negative reviews mention “Compatibility-Overall”
4.3%of orders come back
“Not compatible”
A buyer, on “Compatibility-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 3157a Bulb questions

Answered from the same tracked data.