265/70r18
Worth a lookShows low returns (0.1%), but prices mostly outside the sweet spot ($103.35–$731.90) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great186.19avg incumbent reviews — the moat a new listing must climb
Brand share
Great47%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Growth
Okay+7.9%90-day search growth — must beat 0% to launch
Avg price
Okay$269.33avg listing price — sweet spot $15–$100
Market size
Okay$132K$132K/yr · 75K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Price range
Bad$103.35–$731.90cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, 265/70r18 is a $132K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Nov. Verdict: Worth a look — 50/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
265/70r18 market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $202K–$269K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #1,855
- Page quality
- 0%
- Prime
- 64%
- Sponsored
- 34%
- Out of stock
- 5.2%
- Avg brand age
- 70 months
- Avg seller age
- 155 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
26 falling
Sellers
33
Top-5 brand share
47%
Top 20: 94%
Top-5 click share
35%
Top 20: 74%
Open market
46%
- Atturo12%
- Evoluxx10%
- Falken9%
- Mastertrack8%
- TRAVELSTAR8%
- Vantage7%
Demand & seasonality
Weekly Amazon search volume, last 91 weeks — +7.9% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.5×
Top 265/70r18 search terms
- 265/70r1827K/yr
- 265/70/1818K/yr
- 265 70 18 tires17K/yr
- 265/70r18 all terrain tires5K/yr
- 265/70/18 all terrain tires5K/yr
- 265 70 r18 tires3K/yr
Top 265/70r18 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ATTURO Trail Blade A/T All-Terrain Tire 265/70R18 116T
Atturo$135.674.5★429 rev

Vantage SUV 265/70R18 116T SUV/Crossover Tire
Vantage$116.105.0★3 rev

Set of 4 (Four) Travelstar Ecopath AT All Terrain LT265/70R18 10 Ply 124/121S Light Truck Radial Tire + Three-year Road Hazard Warranty Included 265/70/18 (Tire Only)
TRAVELSTAR$711.744.6★440 rev

Set of 4 (FOUR) Mastertrack BADLANDS AT All Terrain LT265/70R18 124/121S 10 Ply E SUV Light Truck Tires + 3-Year Road Hazard Warranty Included - 265/70/18 (Tire Only)
Mastertrack$731.904.7★594 rev

Set of 4 (FOUR) Evoluxx Rotator A/T Truck/SUV All-Terrain Off-Road Radial Tires-265/70R18 265/70/18 265/70-18 116T Load Range SL 4-Ply OWL Outlined White Letters
Evoluxx$563.915.0★3 rev
Newest
by launch date
Barkley Rammus X/T All-Terrain Mud Light Truck Radial Tire-LT265/70R18 265/70/18 265/70-18 124/121S 10Ply Load E Extreme Terrain Tire
Barkley$159.5243 rev

Set of 4 (FOUR) Evoluxx Rotator A/T Truck/SUV All-Terrain Off-Road Radial Tires-265/70R18 265/70/18 265/70-18 116T Load Range SL 4-Ply OWL Outlined White Letters
Evoluxx$563.913 rev

Set of 4 (FOUR) Evoluxx Rotator A/T All-Terrain Off-Road Light Truck Radial Tires-LT265/70R18 265/70/18 265/70-18 124/121S Load Range E LRE 10-Ply OWL Outlined White Letters
Evoluxx$615.220 rev

Crosswind Trail Traxx All Terrain 265/70R18 116T Light Truck Tire
CROSSWIND$139.283 rev

Crosswind Rugged Traxx All Terrain 265/70R18 116S Light Truck Tire
CROSSWIND$162.653 rev
Trending
90-day click momentum
Barkley Rammus X/T All-Terrain Mud Light Truck Radial Tire-LT265/70R18 265/70/18 265/70-18 124/121S 10Ply Load E Extreme Terrain Tire
Barkley$159.524.6★

Sailun TerraMax HLT 265/70R18 116T BSW
SAILUN$103.355.0★

Set of 4 (FOUR) Evoluxx Rotator A/T All-Terrain Off-Road Light Truck Radial Tires-LT265/70R18 265/70/18 265/70-18 124/121S Load Range E LRE 10-Ply OWL Outlined White Letters
Evoluxx$615.220.0★

Vantage SUV 265/70R18 116T SUV/Crossover Tire
Vantage$116.105.0★

Set of 4 (FOUR) Evoluxx Rotator A/T Truck/SUV All-Terrain Off-Road Radial Tires-265/70R18 265/70/18 265/70-18 116T Load Range SL 4-Ply OWL Outlined White Letters
Evoluxx$563.915.0★
What buyers say about 265/70r18
What buyers praise and complain about, mined from review topics.What buyers love
“Good deal”
“Great tires”
“Good product”
“Great job fit”
“I like the tread design”
“dependable and reliable”
“Great traction”
“Great grip”
What buyers complain about
“IT WORKS BUT NOT THE PRETTIEST”
“Pictures were somewhat deceiving”
Top return reasons
Common questions
- Is 265/70r18 profitable to sell on Amazon United States?
- The niche generates $132K/yr across 47 tracked products. 3 of 8 products launched in the last 360 days are still selling. 90-day search growth is +7.9%. Flapen's verdict: Worth a look (50/100).
- How competitive is the 265/70r18 niche?
- 26 brands and 33 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 47% of demand.
- What do buyers complain about in 265/70r18?
- Top complaints mined from reviews: Functionality-Overall, Advertised Vs Actual Product. The return rate is 0.1%.
- When does demand for 265/70r18 peak?
- Demand peaks in Nov; the busiest month runs 1.5× the quietest.
- What does it cost to enter the 265/70r18 niche?
- Listings span $103.35–$731.90; the average listing price is $269.33 (sweet spot $15–$100). The average incumbent carries 186 reviews — the moat a new listing must climb.