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265/60r18

Maybe

An estimated 0.2% of orders come back. But prices span $99.30–$839.34, mostly outside the sweet spot, so 265/60r18 is a Maybe.

Flapen Score
53
53 / 100
Top 31% of 7,287 Automotive niches · +4 vs the category median of 49
Market size
$192K/yr198K searches / yr
90-day growth
+6.0%search demand this quarter
Competition
23%top-5 click share · 41 brands · 38 sellers

Flapen Score

265/60r18 against its category

The dotted line is the Automotive average. Past it, 265/60r18 is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 265/60r18 market on Amazon at a glance

Shoppers on Amazon United States searched for 265/60r18 198K times last year and spent an estimated $192K. The top 5 brands take 39% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 198K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $192K a year.

Searches, last 12 months
198K
Growth, 90 days vs prior 90
+6.0%
Conversion, latest week
0.4%
Market size, estimated
$192Ka year
Peak month
November1.3× the quietest month
Top search term
265/60r1886K searches a year

02 · Price

A sale here is worth $220.32.

Listings sell for $220.32 on average, from $99.30 to $839.34. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $220.32 that is $0 to $22K a year per listing.

Average price
$220.32above the $15 to $100 sweet spot
Price range
$99.30–$839.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$22K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #1,418 within Tires & Wheels. It carries 258 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
57%
Out of stock, average day
4.5%
Average rank
#1,418in Tires & Wheels
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
258per listing
Listings tracked
70

04 · Newcomers

5 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
16
Successful launches
5Amazon's first-year sales bar
Average brand age
66 months

Products

Top 265/60r18 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

41 rising

Sellers

38

Top-5 brand share

39%

Top 20: 84%

Top-5 click share

23%

Top 20: 64%

Open market

56%

  • Brand 110%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 57%
  • Brand 65%

Demand

265/60r18 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top 265/60r18 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 265/60r1886K/yr
  • 265 60 18 tires all terrain15K/yr
  • 265 60 18 tires16K/yr
  • 265/60r18 tires17K/yr
  • 265/60/1811K/yr
  • 275/60r188K/yr
  • 265/60r18 all terrain tires10K/yr
  • tires 265/60r187K/yr
  • 265/60r18 tires set of 48K/yr
  • 265 60 186K/yr

Reviews and returns

What reviews say buyers love and hate about 265/60r18

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Wheel Quality”
40%of negative reviews mention “Quality-Overall”
0.2%of orders come back
“Worst tires I ever purchased”
A buyer, on “Quality-Overall”40% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common 265/60r18 questions

Answered from the same tracked data.