255/65r18 Tires

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.

Searches, last 12 months

102K

Growth, 90 days vs prior 90

+3.2%

Conversion, latest week

0.5%

Market size, estimated

$117Ka year

Peak month

November1.4× the quietest month

Top search term

255/65r18 tires68K searches a year

Listings sell for $217.01 on average, from $101.22 to $567.30. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $217.01 that is $0 to $22K a year per listing.

Average price

$217.01above the $15 to $100 sweet spot

Price range

$101.22–$567.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$22K

Returns

0.1%of orders · Amazon United States median 2.1%

59% of listings pay for placement with sponsored ads. 51% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #1,407 within Tires & Wheels. It carries 291 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

51%

Out of stock, average day

8.9%

Average rank

#1,407in Tires & Wheels

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

291per listing

Listings tracked

41

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

66 months