Is 255/55r20 tires profitable to sell on Amazon United States?

The niche generates $280K/yr across 29 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +14.8%. Flapen's verdict: Worth a look (50/100).

How competitive is the 255/55r20 tires niche?

21 brands and 28 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 64% of demand.

What do buyers complain about in 255/55r20 tires?

Top complaints mined from reviews: Quality-Overall, Durability. The return rate is 0.5%.

When does demand for 255/55r20 tires peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the 255/55r20 tires niche?

Listings span $109.79–$643.82; the average listing price is $257.92 (sweet spot $15–$100). The average incumbent carries 250 reviews — the moat a new listing must climb.

255/55r20 tires

Worth a look

Shows low returns (0.5%), but prices mostly outside the sweet spot ($109.79–$643.82) keeps it on the watch list.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Review moat

Great249.97

avg incumbent reviews — the moat a new listing must climb

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Market size

Good$280K

$280K/yr · 115K searches

Growth

Okay+14.8%

90-day search growth — must beat 0% to launch

Avg price

Okay$257.92

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Price range

Bad$109.79–$643.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand High Price

According to Flapen's Amazon United States niche tracking, 255/55r20 tires is a $280K/yr Amazon United States market (115K searches/yr). The top 5 brands hold 64% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

255/55r20 tires market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $387K–$516K; units × avg price
Conversion rate: 0.9%
Avg BSR: #1,023
Page quality: 0%
Prime: 55%
Sponsored: 62%
Out of stock: 3.6%
Avg brand age: 66 months
Avg seller age: 168 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

Top-5 brand share

64%

Top 20: 99%

Top-5 click share

45%

Top 20: 91%

Open market

30%

Landspider19%
Goodyear19%
Fullway11%
Atturo8%
Mastertrack7%
Prinx5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +14.8% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top 255/55r20 tires search terms

255/55r20 tires66K/yr +8.7%0.7% conv.
255 55 r20 tires12K/yr +66.0%0.5% conv.
255/55r2015K/yr +9.6%0.6% conv.
255/55/206K/yr +10.2%1.2% conv.
255/55r20 tires set of 46K/yr +13.9%0.5% conv.
tires 255/55r206K/yr -5.7%0.7% conv.
255 55 r204K/yr -22.2%1.1% conv.

All search terms

Top 255/55r20 tires products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Set of 4 (FOUR) Landspider Citytraxx H/P All-Season Truck/SUV High Performance Radial Tires-255/55R20 255/55ZR20 255/55/20 255/55-20 110W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA

Landspider$478.314.6★65 rev

Goodyear Assurance Finesse All-Season 255/55R20 SL 107 V Tire

Goodyear$145.694.4★89 rev

ATTURO AZ600 All-Season Touring Tire 255/55R20 110H XL

Atturo$109.794.6★351 rev

Set of 4 (FOUR) Mastertrack BADLANDS ATX 255/55R20 110V XL All-Season All-Terrain SUV Tires 255/55/20-Includes 3-Year Road Hazard Warranty & 5-Year Warranty (Tire Only)-UTQG 620AB

Mastertrack$643.824.7★136 rev

Goodyear ASSURANCE FINESSE 255X55R20 Tire - All Season Fuel Efficient

Goodyear$147.445.0★3 rev

Newest

by launch date

Set of 4 (FOUR) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-255/55R20 255/55ZR20 255/55/20 255/55-20 110W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA

Aplus$442.920 rev

2mo ago

Set of 4 Finalist UN-CUV 255/55R20 107H All Season CUV SUV A/S High Performance Tire 255/55R20 (Tire Only)

Finalist$544.2450 rev

4mo ago

Aplus Pro Racing Racing 255/55ZR20 110W XL Passenger Tire

Aplus$110.14269 rev

5mo ago

Set of 4 (FOUR) Dcenti DC66 All-Season Truck/SUV Highway Radial Tires-255/55R20 255/55/20 255/55-20 107H Load Range SL 4-Ply BSW Black Side Wall UTQG 500AA

DCENTI WHEELS$452.400 rev

6mo ago

Set of 4 (Four) Travelstar UN66 255/55R20 107H All-Season High Performance CUV/SUV Tires 255/55/20 - Includes Three-Year Road Hazard Warranty UTQG 520AA (Tire Only)

TRAVELSTAR$540.82290 rev

1y ago

What buyers say about 255/55r20 tires

What buyers praise and complain about, mined from review topics.

What buyers love

Wheel Quality36%

“Nice Wheels”

Value For Money29%

“Great price”

Advertised Vs Actual Product7%

“Work even better than expected”

Durability7%

“lasted us longer than expected”

Quality-Overall7%

“Great Tires”

Design-Overall4%

“Love the tread design”

Size-Overall3%

“Perfect fit”

Tread Pattern Pitch2%

“Nice tread,quiet”

Locally Manufactured2%

“Made in usa”

Safety Standards1%

“feels very safe when driving”

What buyers complain about

Quality-Overall50%

“Not that great like they say”

Durability33%

“Didnt even last 6 months”

Top return reasons

Size-Overall83%

Advertised Vs Actual Product5%

Compatibility-Overall4%

Value For Money4%

Pressure1%

Functionality-Overall1%

Quality-Overall1%

Thin1%

Common questions

Is 255/55r20 tires profitable to sell on Amazon United States?: The niche generates $280K/yr across 29 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +14.8%. Flapen's verdict: Worth a look (50/100).
How competitive is the 255/55r20 tires niche?: 21 brands and 28 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 64% of demand.
What do buyers complain about in 255/55r20 tires?: Top complaints mined from reviews: Quality-Overall, Durability. The return rate is 0.5%.
When does demand for 255/55r20 tires peak?: Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the 255/55r20 tires niche?: Listings span $109.79–$643.82; the average listing price is $257.92 (sweet spot $15–$100). The average incumbent carries 250 reviews — the moat a new listing must climb.