255/40r20
FailPrices span $93.41–$479.69, mostly outside the sweet spot, so 255/40r20 is a Fail.
- Flapen Score
- 49 / 100Ranks 3,500 of 7,287 Automotive niches · on the category median49
- Market size
- $138K/yr45K searches / yr
- 90-day growth
- +14.1%search demand this quarter
- Competition
- 41%top-5 click share · 18 brands · 30 sellers
Flapen Score
255/40r20 against its category
The dotted line is the Automotive average. Past it, 255/40r20 is stronger. Inside it, weaker.
Market
The 255/40r20 market on Amazon at a glance
Shoppers on Amazon United States searched for 255/40r20 45K times last year and spent an estimated $138K. The top 5 brands take 61% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $138K a year.
- Searches, last 12 months
- 45K
- Growth, 90 days vs prior 90
- +14.1%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $138Ka year
- Top search term
- 255/40r2022K searches a year
02 · Price
A sale here is worth $230.60.
Listings sell for $230.60 on average, from $93.41 to $479.69. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $230.60 that is $0 to $23K a year per listing.
- Average price
- $230.60above the $15 to $100 sweet spot
- Price range
- $93.41–$479.69
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$23K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
59% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #1,842 within Tires & Wheels. It carries 1,007 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 59%
- Prime listings
- 53%
- Out of stock, average day
- 8.3%
- Average rank
- #1,842in Tires & Wheels
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 1,007per listing
- Listings tracked
- 32
04 · Newcomers
2 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 9
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top 255/40r20 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Accelera Phi All-Season Truck/SUV High Performance Radial Tire-255/40R20 255/40ZR20 255/40/20 255/40-20 101Y Load Range XL 4-Ply (D) BSW Black Side Wall UTQG 400AA
- Price
- $96.23
- Rating
- 4.4/5
- Reviews
- 476
- Age
- 5y ago
![Set of 4 (Four) Travelstar Ecosport GT Ultra High-Performance 255/40R20 All Season Passenger Tire Set 255/40/20 255/40ZR20 XL 101W Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]](https://m.media-amazon.com/images/I/41Y0MMnGOgL.jpg)
Set of 4 (Four) Travelstar Ecosport GT Ultra High-Performance 255/40R20 All Season Passenger Tire Set 255/40/20 255/40ZR20 XL 101W Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]
- Price
- $437.73
- Rating
- 4.6/5
- Reviews
- 60
- Age
- 10mo ago

Fullway HP108 Truck/SUV All-Season High Performance Radial Tire-255/40R20 255/40ZR20 255/40/20 255/40-20 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA
- Price
- $100.72
- Rating
- 4.5/5
- Reviews
- 13,514
- Age
- 12mo ago

Goodyear 255/40R20 101W XL GOODYEAR EAG F1 ASYM 5 SBL T0
- Price
- $231.04
- Rating
- 4.6/5
- Reviews
- 59
- Age
- 6y ago

Arroyo GRAND SPORT AS 255/40ZR20 Ultra High Performance All-Season Tire for Passenger - SL 101W Quiet Ride Wet & Dry Grip
- Price
- $108.21
- Rating
- 4.5/5
- Reviews
- 39
- Age
- 1y ago
Trending
estimated 90-day click momentum
Set of 4 (FOUR) Atlas Force UHP All-Season Truck/SUV High Performance Radial Tires-255/40R20 255/40/20 255/40-20 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 520AAA
- Price
- $479.69
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6y ago

Lexani Volt EC UHP 255/40R20 101Y XL Electric Vehicle Tire
- Price
- $131.35
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

Zeetex HP5000 Max All-Season Truck/SUV High Performance Radial Tire-255/40R20 255/40/20 255/40-20 101Y Load Range XL 4-Ply BSW Black Side Wall UTQG 340AA
- Price
- $93.41
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

ATTURO AZ850 Ultra-High Performance Summer Tire 245/40R20 99Y XL
- Price
- $105.90
- Rating
- 4.7/5
- Reviews
- 338
- Age
- 4y ago

HANKOOK Ventus S1 noble2 all_ Season Radial Tire-255/40R20 XL 101H
- Price
- $272.72
- Rating
- 4.5/5
- Reviews
- 198
- Age
- 7y ago
Newest
by launch date
Set of 4 (FOUR) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-255/40R20 255/40ZR20 255/40/20 255/40-20 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA
- Price
- $379.82
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Aplus Pro Racing Racing 255/40ZR20 101W XL Passenger Tire
- Price
- $93.84
- Rating
- 4.6/5
- Reviews
- 269
- Age
- 5mo ago

Set of 2 (TWO) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-255/40R20 255/40ZR20 255/40/20 255/40-20 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA
- Price
- $197.40
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago

Set of 4 (FOUR) Fullway HP108 Truck/SUV All-Season High Performance Radial Tires-255/40R20 255/40ZR20 255/40/20 255/40-20 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA
- Price
- $396.73
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 7mo ago

Set of 2 (TWO) Fullway HP108 Truck/SUV All-Season High Performance Radial Tires-255/40R20 255/40ZR20 255/40/20 255/40-20 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA
- Price
- $197.70
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
30
Est. top-5 brand share
61%
Top 20: 100%
Est. top-5 click share
41%
Top 20: 85%
Open market
33%
- Accelera16%
- TRAVELSTAR15%
- Fullway14%
- Aplus9%
- Lexani8%
- Goodyear7%
Demand
255/40r20 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 1.8× · 11 of 12 months tracked
Search terms
Top 255/40r20 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- 255/40r2022K/yr
- 255/40r20 tires6K/yr
- 255 40 207K/yr
- 255/40/205K/yr
- tesla model y tires 255/40r204K/yr
Reviews and returns
What reviews say buyers love and hate about 255/40r20
We read the reviews and the return reasons for every product selling here.
“need to replace”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 255/40r20 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









