How competitive is the 255/35/20 niche on Amazon United States?

19 brands and 30 sellers compete in 255/35/20 on Amazon United States. The top 5 255/35/20 products take 44% of clicks and its top 5 brands hold 60% of demand.

What do buyers complain about in 255/35/20?

255/35/20 buyers on Amazon United States complain most about Quality-Overall, Advertised Vs Actual Product, Size-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the 255/35/20 niche?

255/35/20 sells for $165.20 on average on Amazon United States, outside our $15–$100 sweet spot. Listings span $75.83–$405.53. The average incumbent carries 748 reviews — the moat a new listing must climb.

255/35/20

prices mostly outside the sweet spot ($75.83–$405.53) — 255/35/20 doesn't clear our bar today.

Signals High Price

Flapen Score

Skip it

Ranks 3,828 of 7,287 Automotive niches · −1 vs the category median of 49

This niche Category average · 7,287 niches

Is 255/35/20 profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 255/35/20 is a $65K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 48/100.

255/35/20: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +13.4% over the last 90 days and 1.1% of searches end in a purchase.

$65K

revenue / yr

Units sold / yr750

Search volume / yr+13.4%36K

Conversion rate1.1%

Avg price$165.20

Who owns the niche?

The top 5 brands hold 60% of demand, so 40% of the market is open.

40%

open market share

Brands · sellers19 · 30

Top-5 product click share44%

Open market40%

Avg brand age66 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 26 products

Top 255/35/20 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Fullway HP108 All-Season Passenger Car High Performance Radial Tire-255/35R20 255/35ZR20 255/35/20 255/35-20 97W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA

Price: $92.31
Rating: 4.5/5
Reviews: 13,514
Age: 6y ago

Ironman iMove Gen 2 A/S 255/35R20 97W XL

Price: $98.09
Rating: 5.0/5
Reviews: 8
Age: 9y ago

Lexani LX-Twenty all_ Season Radial Tire-245/35ZR20 95W

Price: $75.83
Rating: 4.6/5
Reviews: 860
Age: 10y ago

Landgolden LG27 All-Season Passenger Car High Performance Radial Tire-255/35R20 255/35ZR20 255/35/20 255/35-20 97W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA

Price: $89.44
Rating: 4.6/5
Reviews: 1,274
Age: 7y ago

Goodyear Eagle Exhilarate All-Season Radial Tire 255/35ZR20 Set of 1

Price: $133.67
Rating: 4.4/5
Reviews: 17
Age: 2y ago

Newest

by launch date

Set of 4 (FOUR) Landgolden LG27 All-Season Passenger Car High Performance Radial Tires-255/35R20 255/35ZR20 255/35/20 255/35-20 97W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA

Price: $362.98
Rating: 5.0/5
Reviews: 1
Age: 7mo ago

Set of 4 (Four) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20 XL 97W Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]

Price: $405.53
Rating: 4.6/5
Reviews: 60
Age: 10mo ago

Aplus Pro Racing 255/35ZR20 97W XL Racing Tire

Price: $86.92
Rating: 4.6/5
Reviews: 269
Age: 10mo ago

Delinte DS2 Dynamx Sport 2 255/35R20XL 97W Tire

Price: $96.97
Rating: 0.0/5
Reviews: 0
Age: 11mo ago

Set of 2 (Two) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20XL 97W XL Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]

Price: $205.99
Rating: 4.6/5
Reviews: 54
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

19 falling

Sellers

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

44%

Top 20: 94%

Open market

33%

Fullway26%
Landspider9%
Falken9%
Landgolden8%
Lexani7%
Goodyear7%

255/35/20 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume36KCVR1.1%Products26Brands19Top 5 Brands60%OOS Rate0.0%Rating4.5★Reviews748Avg BSR#1,375

Peak months: Apr, May, Jun · busiest ÷ quietest = 1.8×

Top 255/35/20 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

255/35/2016K/yr -4.8%1.3% conv.
255/35r209K/yr +46.2%1.3% conv.
255 35 207K/yr +3.8%1.4% conv.
255/35r20 tires4K/yr +35.8%0.3% conv.

What reviews say buyers love and hate about 255/35/20

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Quality-Overall43%

“It's a real good quality tire”

Wheel Quality20%

“Great tires”

Value For Money12%

“Worth it”

Advertised Vs Actual Product7%

“As described and got them 2 days early”

Size-Overall6%

“these fit perfect”

What buyers complain about

100% of reviews

Quality-Overall37%

“Performance was subpar, noticeable lack of traction in both dry and wet conditions;”

Advertised Vs Actual Product20%

“Did not come as advertised”

Size-Overall20%

“Went wider on my type R this size the inner tire is not riding on the edge/ side wall like stick tire size did”

Durability17%

“were bald only after three months”

Friction7%

“Performance was subpar, noticeable lack of traction in both dry and wet conditions;”

255/35/20 return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

73%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

68%

2Compatibility-Overall

3Assembly/Installation

4Durability

5Advertised Vs Actual Product

Common 255/35/20 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 255/35/20 48/100 on Amazon United States — Skip it. The niche generates $65K/yr across 26 tracked products. 1 of 4 products launched in the last 360 days are still selling. Search demand moved +13.4% over the last 90 days.