255/35/20
Skip itPrices mostly outside the sweet spot ($75.83–$405.53) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Brand share
Great60%top-5 brand share — no brand owns this niche
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Review moat
Good748.08avg incumbent reviews — the moat a new listing must climb
Avg price
Good$165.20avg listing price — sweet spot $15–$100
Growth
Okay+13.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$65K$65K/yr · 36K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Price range
Bad$75.83–$405.53cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, 255/35/20 is a $65K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 48/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
255/35/20 market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $83K–$124K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #1,375
- Page quality
- 0%
- Prime
- 54%
- Sponsored
- 77%
- Out of stock
- 0.0%
- Avg brand age
- 66 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
30
Top-5 brand share
60%
Top 20: 100%
Top-5 click share
44%
Top 20: 94%
Open market
33%
- Fullway26%
- Landspider9%
- Falken9%
- Landgolden8%
- Lexani7%
- Goodyear7%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +13.4% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 1.8×
Top 255/35/20 search terms
- 255/35/2016K/yr
- 255/35r209K/yr
- 255 35 207K/yr
- 255/35r20 tires4K/yr
Top 255/35/20 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fullway HP108 All-Season Passenger Car High Performance Radial Tire-255/35R20 255/35ZR20 255/35/20 255/35-20 97W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA
Fullway$92.314.5★13,514 rev

Ironman iMove Gen 2 A/S 255/35R20 97W XL
Falken$98.095.0★8 rev

Lexani LX-Twenty all_ Season Radial Tire-245/35ZR20 95W
Lexani$75.834.6★860 rev

Landgolden LG27 All-Season Passenger Car High Performance Radial Tire-255/35R20 255/35ZR20 255/35/20 255/35-20 97W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA
Landgolden$89.444.6★1,274 rev

Goodyear Eagle Exhilarate All-Season Radial Tire 255/35ZR20 Set of 1
Goodyear$133.674.4★17 rev
Newest
by launch date
Set of 4 (FOUR) Landgolden LG27 All-Season Passenger Car High Performance Radial Tires-255/35R20 255/35ZR20 255/35/20 255/35-20 97W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA
Landgolden$362.981 rev
![Set of 4 (Four) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20 XL 97W Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]](https://m.media-amazon.com/images/I/41Y0MMnGOgL.jpg)
Set of 4 (Four) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20 XL 97W Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]
TRAVELSTAR$405.5360 rev

Aplus Pro Racing 255/35ZR20 97W XL Racing Tire
Aplus$86.92269 rev

Delinte DS2 Dynamx Sport 2 255/35R20XL 97W Tire
Delinte$96.970 rev
![Set of 2 (Two) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20XL 97W XL Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]](https://m.media-amazon.com/images/I/41Ng-R0Ev4L.jpg)
Set of 2 (Two) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20XL 97W XL Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]
TRAVELSTAR$205.9954 rev
Trending
90-day click momentum
Delinte DS2 Dynamx Sport 2 255/35R20XL 97W Tire
Delinte$96.970.0★

Goodyear Eagle Exhilarate All-Season Radial Tire 255/35ZR20 Set of 1
Goodyear$133.674.4★
![Set of 2 (Two) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20XL 97W XL Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]](https://m.media-amazon.com/images/I/41Ng-R0Ev4L.jpg)
Set of 2 (Two) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20XL 97W XL Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]
TRAVELSTAR$205.994.6★

Summit Ultramax HP Touring 255/35R20 97W XL Passenger Tire
SUMMIT$94.604.4★

Ironman iMove Gen 2 A/S 255/35R20 97W XL
Falken$98.095.0★
What buyers say about 255/35/20
What buyers praise and complain about, mined from review topics.What buyers love
“It's a real good quality tire”
“Great tires”
“Worth it”
“As described and got them 2 days early”
“these fit perfect”
“Good tire”
“New”
“Clean”
“durable”
“sticky”
What buyers complain about
“Performance was subpar, noticeable lack of traction in both dry and wet conditions;”
“Did not come as advertised”
“Went wider on my type R this size the inner tire is not riding on the edge/ side wall like stick tire size did”
“were bald only after three months”
“Performance was subpar, noticeable lack of traction in both dry and wet conditions;”
Top return reasons
Common questions
- Is 255/35/20 profitable to sell on Amazon United States?
- The niche generates $65K/yr across 26 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +13.4%. Flapen's verdict: Skip it (48/100).
- How competitive is the 255/35/20 niche?
- 19 brands and 30 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 60% of demand.
- What do buyers complain about in 255/35/20?
- Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Size-Overall. The return rate is 0.0%.
- When does demand for 255/35/20 peak?
- Demand peaks in Apr–May–Jun; the busiest month runs 1.8× the quietest.
- What does it cost to enter the 255/35/20 niche?
- Listings span $75.83–$405.53; the average listing price is $165.20 (sweet spot $15–$100). The average incumbent carries 748 reviews — the moat a new listing must climb.