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255/35/18

weak search conversion (0.7%) — 255/35/18 doesn't clear our bar today.

Flapen Score

46
Skip it

Ranks 4,486 of 7,287 Automotive niches · −3 vs the category median of 49

Market size 13Growth 33Conversion 9Competition 73Returns 100Price range 9Avg price 59Brand share 72Review moat 72Quality gap 32
This niche Category average · 7,287 niches

Is 255/35/18 profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 255/35/18 is a $51K/yr Amazon United States market (49K searches/yr). The top 5 brands hold 62% of demand. Verdict: Skip it — 46/100.

255/35/18: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +6.5% over the last 90 days and 0.7% of searches end in a purchase.

$51K

revenue / yr

Units sold / yr1K
Search volume / yr+6.5%49K
Conversion rate0.7%
Avg price$147.38

Who owns the niche?

The top 5 brands hold 62% of demand, so 38% of the market is open.

38%

open market share

Brands · sellers23 · 30
Top-5 product click share41%
Open market38%
Avg brand age71 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 33 products

Sponsored placement45%
New entrants (1y)10· 3 succeeded
Avg rating4.6★
Avg reviews627

Top 255/35/18 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

$0$2K$4K$6K$8K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

23 falling

Sellers

30

Top-5 brand share

62%

Top 20: 97%

Top-5 click share

41%

Top 20: 87%

Open market

34%

  • Fullway21%
  • Aplus12%
  • Landgolden11%
  • COSMO9%
  • Goodyear9%
  • Ironman4%

255/35/18 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume49KCVR0.7%Products33Brands23Top 5 Brands62%OOS Rate1.8%Rating4.6★Reviews627Avg BSR#1,516
1K800Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top 255/35/18 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • 255/35/1825K/yr
  • 255/35r189K/yr
  • 255 35 189K/yr
  • 255/35r18 tires5K/yr

What reviews say buyers love and hate about 255/35/18

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Quality-Overall27%

Good tires

Value For Money22%

Great value for the money

Wheel Quality22%

Great tires smooth quiet ride

Durability6%

Durability will be revealed in time

Friction5%

Good for drifting

What buyers complain about

80% of reviews
Quality-Overall37%

They are cheap

Pressure30%

PSI was not low

Assembly/Installation7%

though the installers did have a little problem mounting them

Durability7%

I dont know how long they will last

255/35/18 return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

72%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
70%
2Compatibility-Overall
11%
3Assembly/Installation
5%
4Quality-Overall
3%
5Value For Money
3%

Common 255/35/18 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 255/35/18 46/100 on Amazon United States — Skip it. The niche generates $51K/yr across 33 tracked products. 3 of 10 products launched in the last 360 days are still selling. Search demand moved +6.5% over the last 90 days.
Search demand for 255/35/18 on Amazon United States is steady year-round — the busiest month runs 1.2× the quietest.