235/70r16
Worth a lookShows low returns (0.3%), but prices mostly outside the sweet spot ($77.48–$450.36) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Brand share
Great53%top-5 brand share — no brand owns this niche
Review moat
Great367.22avg incumbent reviews — the moat a new listing must climb
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Market size
Good$328K$328K/yr · 193K searches
Avg price
Okay$182.22avg listing price — sweet spot $15–$100
Growth
Bad-2.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Price range
Bad$77.48–$450.36cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, 235/70r16 is a $328K/yr Amazon United States market (193K searches/yr). The top 5 brands hold 53% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
235/70r16 market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $547K–$729K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #1,092
- Page quality
- 0%
- Prime
- 54%
- Sponsored
- 54%
- Out of stock
- 1.8%
- Avg brand age
- 66 months
- Avg seller age
- 163 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
28 rising
Sellers
35
Top-5 brand share
53%
Top 20: 94%
Top-5 click share
41%
Top 20: 81%
Open market
42%
- Evoluxx16%
- Lexani11%
- Landspider10%
- TRAVELSTAR9%
- Crossmax6%
- Vantage5%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -2.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top 235/70r16 search terms
- 235/70r16 tires49K/yr
- 235/70r1627K/yr
- 235/75r1618K/yr
- 235 70 16 tires23K/yr
- 235/70/1610K/yr
- 235/75r16 tires7K/yr
- p235/70r167K/yr
- 235 75 16 tires9K/yr
- 235 70 167K/yr
- 235/75r16 tires set of 45K/yr
Top 235/70r16 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lexani LXHT-206 Highway P235/70R16 107T XL SUV/Crossover Tire
Lexani$82.754.6★100 rev

Set of 4 (FOUR) Landspider CityTraxx H/T All-Season Truck/SUV Highway Radial Tires-235/70R16 235/70/16 235/70-16 106H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA
Landspider$360.804.4★48 rev

Set of 4 (FOUR) Evoluxx Rotator A/T Truck/SUV All-Terrain Off-Road Radial Tires-235/70R16 235/70/16 235/70-16 106T Load Range SL 4-Ply OWL Outlined White Letters
Evoluxx$375.685.0★4 rev

235/70R16 Crossmax 106H XL CHTS-1 600AA All-Season M+S ***60K Miles*****
Crossmax$87.824.6★128 rev

Vantage SUV 235/70R16 106T SUV/Crossover Tire
Vantage$83.424.5★42 rev
Newest
by launch date
Set of 4 (FOUR) Aplus Performax SUV/CUV Truck/SUV All-Season Highway Radial Tires-235/70R16 235/70/16 235/70-16 106H Load Range SL 4-Ply BSW Black Side Wall UTQG 620AA
Aplus$341.751 rev

Set of 4 (FOUR) Aplus Shredder AT Truck/SUV A/T All-Terrain Off-Road Radial Tires-235/70R16 235/70/16 235/70-16 106T Load Range SL 4-Ply BSW Black Side Wall UTQG 660AA
Aplus$375.473 rev

Set of 4 (FOUR) Evoluxx Rotator A/T Truck/SUV All-Terrain Off-Road Radial Tires-235/70R16 235/70/16 235/70-16 106T Load Range SL 4-Ply OWL Outlined White Letters
Evoluxx$375.684 rev

Set of 2 (TWO) Evoluxx Capricorn 4X4 HP All-Season Truck/SUV Performance Radial Tires-235/70R16 235/70/16 235/70-16 106H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA
Evoluxx$175.082 rev

BlackHawk Ridgecrawler HT02 All Season 235/70R16 106T Light Truck Tire
BlackHawk$86.361 rev
Trending
90-day click momentum
BlackHawk Ridgecrawler HT02 All Season 235/70R16 106T Light Truck Tire
BlackHawk$86.365.0★

Set of 4 (FOUR) Evoluxx Rotator A/T Truck/SUV All-Terrain Off-Road Radial Tires-235/70R16 235/70/16 235/70-16 106T Load Range SL 4-Ply OWL Outlined White Letters
Evoluxx$375.685.0★

Ironman All Country AT-X All Terrain 235/70R16 106T Light Truck Tire
Ironman$102.365.0★

Set of 2 (TWO) Evoluxx Capricorn 4X4 HP All-Season Truck/SUV Performance Radial Tires-235/70R16 235/70/16 235/70-16 106H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA
Evoluxx$175.085.0★

Set of 4 (FOUR) Aplus Performax SUV/CUV Truck/SUV All-Season Highway Radial Tires-235/70R16 235/70/16 235/70-16 106H Load Range SL 4-Ply BSW Black Side Wall UTQG 620AA
Aplus$341.755.0★
What buyers say about 235/70r16
What buyers praise and complain about, mined from review topics.What buyers love
“Good deal”
“these are good tires for the price”
“Great value for the money, the quality and durability are amazing, low noise level, overall great tires for the money”
“Fit great”
“Great Tires and Traction”
“Nice tread”
“Fits for ford escape 2009”
“These are light weight”
“seem to have good grip”
“Decent wear life”
What buyers complain about
“Super heavy”
“just the wrong size from what I intended to ordee”
“Worn out in less than 6 months”
Top return reasons
Common questions
- Is 235/70r16 profitable to sell on Amazon United States?
- The niche generates $328K/yr across 41 tracked products. 4 of 9 products launched in the last 360 days are still selling. 90-day search growth is -2.3%. Flapen's verdict: Worth a look (51/100).
- How competitive is the 235/70r16 niche?
- 28 brands and 35 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 53% of demand.
- What do buyers complain about in 235/70r16?
- Top complaints mined from reviews: Weight Heavy, Size-Overall, Durability. The return rate is 0.3%.
- When does demand for 235/70r16 peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the 235/70r16 niche?
- Listings span $77.48–$450.36; the average listing price is $182.22 (sweet spot $15–$100). The average incumbent carries 367 reviews — the moat a new listing must climb.