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235/65r17 Tires

Fail

Prices span $80.74–$516.36, mostly outside the sweet spot, so 235/65r17 Tires is a Fail.

Flapen Score
49
49 / 100
Ranks 3,500 of 7,287 Automotive niches · on the category median
Market size
$378K/yr299K searches / yr
90-day growth
+4.7%search demand this quarter
Competition
46%top-5 click share · 21 brands · 30 sellers

Flapen Score

235/65r17 Tires against its category

The dotted line is the Automotive average. Past it, 235/65r17 Tires is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 235/65r17 Tires market on Amazon at a glance

Shoppers on Amazon United States searched for 235/65r17 Tires 299K times last year and spent an estimated $378K. The top 5 brands take 57% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $378K a year.

Searches, last 12 months
299K
Growth, 90 days vs prior 90
+4.7%
Conversion, latest week
0.7%
Market size, estimated
$378Ka year
Peak month
November1.4× the quietest month
Top search term
235/65r17 tires123K searches a year

02 · Price

A sale here is worth $186.03.

Listings sell for $186.03 on average, from $80.74 to $516.36. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $186.03 that is $19K to $47K a year per listing.

Average price
$186.03above the $15 to $100 sweet spot
Price range
$80.74–$516.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$19K–$47K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #492 within Tires & Wheels. It carries 730 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
56%
Out of stock, average day
4.0%
Average rank
#492in Tires & Wheels
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
730per listing
Listings tracked
25

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
69 months

Products

Top 235/65r17 Tires products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

30

Top-5 brand share

57%

Top 20: 99%

Top-5 click share

46%

Top 20: 93%

Open market

37%

  • Brand 129%
  • Brand 29%
  • Brand 38%
  • Brand 46%
  • Brand 56%
  • Brand 66%

Demand

235/65r17 Tires search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top 235/65r17 Tires search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 235/65r17 tires123K/yr
  • 235/65r1741K/yr
  • all season tires 235/65/1715K/yr
  • 235 65 17 tires21K/yr
  • 235/65/1716K/yr
  • llantas 235/65r179K/yr
  • 235 65 1712K/yr
  • tires 235/65r1713K/yr
  • 235/65r17 tires set of 410K/yr
  • 235/65/17 tires7K/yr

Reviews and returns

What reviews say buyers love and hate about 235/65r17 Tires

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Wheel Quality”
50%of negative reviews mention “Quality-Overall”
0.3%of orders come back
“These are cheap tires”
A buyer, on “Quality-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common 235/65r17 Tires questions

Answered from the same tracked data.