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53

225/60r18

Worth a look

Shows low returns (0.2%), but prices mostly outside the sweet spot ($79.53–$471.48) keeps it on the watch list.

Market size 48Growth 44Conversion 14Competition 69Returns 99Price range 5Avg price 48Brand share 80Review moat 83Quality gap 27

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Review moat

Great336.53

avg incumbent reviews — the moat a new listing must climb

Brand share

Great55%

top-5 brand share — no brand owns this niche

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$258K

$258K/yr · 119K searches

Avg price

Okay$191.11

avg listing price — sweet spot $15–$100

Growth

Okay+15.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Price range

Bad$79.53–$471.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, 225/60r18 is a $258K/yr Amazon United States market (119K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Nov. Verdict: Worth a look — 53/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

225/60r18 market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$382K–$478K
units × avg price
Conversion rate
1.1%
Avg BSR
#732
Page quality
0%
Prime
53%
Sponsored
69%
Out of stock
6.7%
Avg brand age
69 months
Avg seller age
164 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

24 rising

Sellers

32

Top-5 brand share

55%

Top 20: 97%

Top-5 click share

44%

Top 20: 84%

Open market

40%

  • Mastertrack17%
  • Fullway17%
  • Ironman9%
  • Arroyo6%
  • Landgolden5%
  • Atturo5%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +15.2% search growth over the last 90 days.
3K2KSpike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Top 225/60r18 search terms

  • 225/60r1859K/yr
  • 225/60r18 tires12K/yr
  • 225 60 18 tires10K/yr
  • 225/60/189K/yr
  • 225/60r18 tires set of 47K/yr
  • 225 60 187K/yr
  • 225 60 r184K/yr
  • tires 225/60r184K/yr
  • 225/65r183K/yr
  • 225/60r18 all terrain tires4K/yr
All search terms

Top 225/60r18 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$10K8%$21K12%$31K16%$41K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about 225/60r18

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money27%

“Great tire for the price”

Quality-Overall27%

“affordable thank you”

Wheel Quality20%

“Great tires”

Size-Overall10%

“Fit good”

Advertised Vs Actual Product4%

“Exactly as described”

Friction3%

“run with great grip”

Grip3%

“Good grip, always felt comfortable with these on my Explorer”

Tread Pattern Pitch2%

“till have great tread”

Safety Standards1%

“much safer”

Durability1%

“so far there holding up 👍 👌 great”

What buyers complain about

Size-Overall43%

“ordered the wrong size”

Quality-Overall43%

“Cheap,”

Durability7%

“after about a year one of them is misshapen”

Friction7%

“Terrible traction”

Top return reasons

Size-Overall81%
Advertised Vs Actual Product5%
Value For Money5%
Compatibility-Overall3%
Functionality-Overall2%
Tread Pattern Pitch1%
Quality-Overall1%
Maintenance And Repair1%
Ease Of Use1%

Common questions

Is 225/60r18 profitable to sell on Amazon United States?
The niche generates $258K/yr across 36 tracked products. 2 of 9 products launched in the last 360 days are still selling. 90-day search growth is +15.2%. Flapen's verdict: Worth a look (53/100).
How competitive is the 225/60r18 niche?
24 brands and 32 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 55% of demand.
What do buyers complain about in 225/60r18?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 0.2%.
When does demand for 225/60r18 peak?
Demand peaks in Nov; the busiest month runs 1.7× the quietest.
What does it cost to enter the 225/60r18 niche?
Listings span $79.53–$471.48; the average listing price is $191.11 (sweet spot $15–$100). The average incumbent carries 337 reviews — the moat a new listing must climb.