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225/40r18

Fail

Prices span $59.66–$339.40, mostly outside the sweet spot, so 225/40r18 is a Fail.

Flapen Score
47
47 / 100
Ranks 4,157 of 7,287 Automotive niches · −2 vs the category median of 49
Market size
$486K/yr205K searches / yr
90-day growth
+5.0%search demand this quarter
Competition
69%top-5 click share · 10 brands · 30 sellers

Flapen Score

225/40r18 against its category

The dotted line is the Automotive average. Past it, 225/40r18 is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 225/40r18 market on Amazon at a glance

Shoppers on Amazon United States searched for 225/40r18 205K times last year and spent an estimated $486K. The top 5 brands take 85% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 205K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $486K a year.

Searches, last 12 months
205K
Growth, 90 days vs prior 90
+5.0%
Conversion, latest week
1.8%
Market size, estimated
$486Ka year
Peak month
March1.3× the quietest month
Top search term
225/40r18110K searches a year

02 · Price

A sale here is worth $135.31.

Listings sell for $135.31 on average, from $59.66 to $339.40. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $135.31 that is $34K to $68K a year per listing.

Average price
$135.31above the $15 to $100 sweet spot
Price range
$59.66–$339.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$34K–$68K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #530 within Tires & Wheels. It carries 1,264 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
50%
Out of stock, average day
9.5%
Average rank
#530in Tires & Wheels
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
1,264per listing
Listings tracked
16

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
70 months

Products

Top 225/40r18 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

30

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

10%

  • Brand 133%
  • Brand 232%
  • Brand 38%
  • Brand 46%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (4 brands, 10%)

Demand

225/40r18 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top 225/40r18 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 225/40r18110K/yr
  • 225/40/1823K/yr
  • 225 40 1814K/yr
  • 225/40r18 tires10K/yr
  • tires 225/40/1812K/yr
  • 225 40 18 tires14K/yr
  • 225/40zr188K/yr
  • 225/40/18 tires6K/yr
  • llantas 225/40r185K/yr
  • 225 40 r184K/yr

Reviews and returns

What reviews say buyers love and hate about 225/40r18

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Value For Money”
100%of negative reviews mention “Quality-Overall”
0.1%of orders come back
“CHEAP ANS TERRIBLE”
A buyer, on “Quality-Overall”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 225/40r18 questions

Answered from the same tracked data.